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  • The un-agency
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  • Franz Enzenhofer
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GeezerVison is showing www.fullstackoptimization.com — Franz Enzenhofer SEO - No bullshit SEO - Full Stack Optimization

SEO · GEO · AI first · Growth

No bullshit SEO.

The goal of my company is to make all SEO agencies, including my own, redundant.

Book a call See all workshops

We are the best there is at what we do, but we do it in another way that you might not be use to. We are an un-agency after all.

Currently

  • →Technical SEO and GEO audits
  • →AI-first programs, open dates in Vienna
  • →Understanding SEO, all chapters free
  • →Software: SEO Live Test, apfel (6,400+ GitHub stars)
25+
Years on the web
2004
First SEO project
500+
Trainings delivered
100+
Businesses consulted
4,000+
Books in readers' hands
10x-100x
Reported impact
Franz Enzenhofer speaking on stage at the JETZT GEO/SEO conference in Vienna
JETZT GEO/SEO, Vienna, January 2026. Photo © Elisabeth Kessler, MOMENTUM Wien

About Franz

Franz Enzenhofer is one of the - probably the - most experienced SEOs in DACH and internationally.

Coding since 1986, on a half-broken C64. Web since 1998. SEO since 2004. AI first since 2022.

  • People-search engine: 2 markets to 11, 90M monthly visits, 90% from SEO.
  • In-house workshops in 14 countries, Austria to Colombia.
  • Wrote Understanding SEO, still recommended.
More about Franz

Some of our customers

What they say
  • derStandard
  • Red Bull Media House
  • Stiftung Warentest
  • ImmobilienScout24
  • dpa
  • Stadt Wien
  • The Coca-Cola Company
  • Bayer
  • Österreichische Post
  • refurbed
  • TourRadar
  • karriere.at

Sound familiar?

01 - Why

  • A relaunch is coming, and the traffic has to survive it.
  • Traffic dropped and nobody can tell you why.
  • You need to show up in ChatGPT, Gemini and AI Overviews.
  • You need a senior SEO, but not a full-time hire.
  • Your team should work AI-first, not just talk about it.
  • You need real growth, not slides.
  • You want the truth, no matter what.
Start with one call One clear scope, fixed price. Book a call [email protected]

Where I can help

02 - What

The core

SEO

The core since 2004: technical, relaunches, international, speed, content, news, data.

  • → External SEO lead
  • → Relaunch and migration SEO
  • → Technical SEO
  • → International SEO
  • → Web performance
  • → SEO for newsrooms
  • → Content strategy and search demand
  • → Search data and traffic forensics
  • → SEO agency cleanup
All SEO services

GEO and AI search

ChatGPT, Gemini, Perplexity, AI Overviews. Measured, not guessed.

  • GEO and AI search

AI first

Your team builds real tools with AI. So do I.

  • Vibe coding training
  • AI automation consulting
  • AI-first transformation
  • Custom tools for one job
  • Design thinking

Growth

The whole funnel. I was VP Growth at a London fintech.

  • Growth
  • Growth strategy analysis

Also: workshops, keynotes, second opinions. How consulting works

Is one of these you?

03 - Who

Media

  • News publishers
  • Magazines and special-interest media
  • TV, video and entertainment

Commerce

  • Online shops
  • Marketplaces and job platforms
  • Price comparison and deals
  • Travel and tourism

Tech and finance

  • Fintech, finance and insurance
  • Software, SaaS and apps
  • Startups and scale-ups
  • Agencies and consultants

Institutions

  • Health and pharma
  • Education
  • Public sector and institutions
  • Industry and B2B
  • International

Since 2008. Some of our customers

SEO, GEO and AI-first workshops

04 - Workshops

Your team brings real work and leaves with output. In-house in 14 countries, or open in Vienna.

  • SEO & GEO Workshop

    Your departments leave with one prioritised task list for ranking in Google and being cited by ChatGPT, Gemini and AI Overviews.

    1 to 2 days, or three sessions

  • AI First Workshop

    Your team rebuilds its real work with AI and leaves with tools, agents and automations that run.

    1 to 3 days

  • AI Computer Use Workshop

    You direct software an AI builds, and leave with something that runs.

    1 day

  • AI Content System Workshop

    You build an automated SEO and GEO content machine and publish a live site on the same day.

    1 day

  • Technical SEO Workshop

    Your developers learn how Google crawls, renders and indexes, and why each fix matters.

    1 to 2 days

Every workshop has its own page. All workshops

05 - The book

Written in 2017. Still the SEO book people recommend.

9 years on: the systematic fundamentals, not the tricks of the year.

All chapters, 35,245 words, free on this site. The PDF costs an email address, the ebook a few euros.

Read the book Get the PDF

Table of contents

Part I · The system

  1. 01 What Is SEO?
  2. 02 SEO Setup
  3. 03 Systematic SEO
  4. 04 The SEO Project

Part II · Best practices

  1. 04 Best Practices For Targeted Pages
  2. 05 Distribution
  3. 06 Deadweight
  4. 07 Ongoing SEO Processes
  5. 08 Other Things To Think About

Articles

All articles
2026-11-05 Article Google Discover SEO: every Google best practice, and the ones I add from newsroom data 2026-09-06 Article Autumn 2026 Workshops: AI Computer Use and SEO + GEO, Vienna, October 14 + 15 2026-03-18 Article Spring 2026 Workshops: GEO, AI Computer Use & OpenClaw 2025-02-04 Article Generative AI / AI Content in the Google Human Quality Rater Guidelines

One mail when there is something worth reading.

Articles, workshop dates, opinions. Written by Franz.

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