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Introduction and Thanks

Welcome—I'm grateful for this opportunity to celebrate IMDb's incredible contributors and thank our customers worldwide for their continued trust! This is my first annual letter to IMDb's contributor community. As the second CEO in IMDb’s 35-year history, I'm honored to continue a tradition that IMDb Founder & Executive Chair, Col Needham, established many years ago—taking time at the end of the year to thank you and celebrate what we've accomplished together.

At IMDb, we often talk about our favorite movies and TV shows. One of mine is Sleepless in Seattle. Watching that film inspired me to move across the United States to start a new adventure at a technology company that ultimately led me to IMDb—a company where movies and TV connect us, inspire us, and sometimes even change the course of our lives.

Thank you to everyone who has contributed factual data, written a review, created a list, voted on a poll, or added to IMDb in any other way. Whether you're a top contributor or someone who occasionally rates a film that moves you, your contributions help connect millions of people around the world through their shared love of entertainment.

The Numbers

Thanks to countless hours of dedication from contributors like you, IMDb now includes:

• Almost 26MM titles with more than 3.5MM added in 2025
• Almost 15MM names with more than 836K added in 2025
• Almost 228MM filmography credits with more than 15.5MM added in 2025
• Almost 9MM customer reviews with more than 541K added in 2025

If you have 100+ approved contributions, you can check your position in the contributor rankings via the annual leaderboard. If you are inside the Top 300 contributors, we are offering free access to IMDbPro Premium throughout 2026 as a reflection of our appreciation. We will contact those contributors who qualify with access details soon.

Additional statistics are available in the press room and are updated quarterly.

2025 Progress

Thanks to you, IMDb has been the world's most trusted source for entertainment information for over three decades. Your contributions power entertainment discovery for hundreds of millions of fans around the world, whether they are looking to unwind with a familiar comfort watch, researching what to stream next, or diving deep into the craft of filmmaking. That's why we're committed to making your contribution experience as efficient and customer-friendly as possible.

Here’s a look back at some of what we accomplished together in 2025:

Streamlined Contribution Experiences: We updated the customer experience across contribution forms with a cleaner layout, an always-visible “Submit/Check Updates” button, keyboard shortcuts, and an optional “Compact View” setting. We also improved trivia and plot contributions on our mobile apps with a simplified interface and better accessibility.

Improved Community Features: We reduced the minimum character count for customer reviews from 600 to 300 characters, making it easier to share your thoughts. We also launched AI-powered review summaries and themes on title pages, helping fans quickly understand community sentiment and discover insights from the reviews you write. To help you track what you've seen, we introduced the “Watched” feature across web and mobile apps, and improved our community features—including polls, profiles, and badges—with mobile-friendly designs.

Enhanced Professional Recognition: We added 12 new professional credit categories and expanded recognition for voice actors who dub movies and TV shows into foreign languages. This means choreographers, colorists, production coordinators, property masters, intimacy coordinators, and many other essential professionals now have more visibility across IMDb and IMDbPro and their credits are no longer listed under "Additional Crew."

These improvements were made possible by the feedback and insights you provide.

The Future

AI is fundamentally changing how people discover entertainment information. Yet the needs of entertainment fans remain constant: knowing when and where their favorite movies and TV shows are available, and what others think about them. IMDb's authoritative data continues to power these experiences—both new and existing—as the industry evolves.

Our response is a more personalized IMDb. We're building a website where you can connect with fans who share your entertainment interests, discover what to watch next based on your preferences, and engage with our community in new ways. We're also expanding our support for entertainment professionals worldwide, ensuring the talented people behind your favorite content receive proper recognition and can advance their careers.

Looking ahead, we remain committed to being your trusted companion for everything entertainment—helping you discover, decide, and connect around the stories you love.

Thank you again for all your support across 2025, and we wish you a Happy New Year!

Nikki Santoro
IMDb CEO
on behalf of the whole worldwide IMDb Team

Introduction and Thanks

Welcome to the 30th edition of our annual letter of thanks and celebration for IMDb's data contributor community and for all our customers worldwide.

I am IMDb's Founder & CEO. IMDb launched in October 1990, and therefore we will be celebrating our 35th anniversary in 2025; this letter only became possible in 1995 as it was the first full year where we could count data contributions centrally. As you can no doubt imagine, it has been quite a journey over 35 years and 30 letters. Today we have record numbers of customers accessing IMDb from all over the world and across so many different devices and languages.

I often have the privilege of speaking about IMDb in public and I usually begin by showing our video sizzle reel to provide a glimpse of IMDb's impact. We could not have this impact without you, our contributors & customers, and so we offer you our deepest appreciation. Thank you to everyone who has contributed any factual data, rated a title, written a review, created a list, voted in a community poll, added a video reaction, marked an item as helpful, installed our apps, engaged with us on social media, recommended IMDb to anyone else, or improved IMDb in any other way.

To learn more about contributing data, please visit our Contributor Zone and where you can also view a history of past letters there. Our team members Ramsey and Jay co-wrote this letter with me again; we are a small part of a larger worldwide team whose work this letter also represents. Thank you also to the IMDb team for your hard work, dedication, and customer obsession.

The Numbers

Growth in 2024 has been remarkable, thanks to your contributions. IMDb now includes:

• Over 22 million titles (4 million+ added in 2024 or 10,000+ new titles per day)
• Over 14 million names (925,000+ added in 2024)
• Over 212 million filmography credits (17 million+ added in 2024)
• Almost 8.5 million user reviews (500,000+ added in 2024)
• Close to 645 million data items in the core database

These numbers represent countless hours of dedication from contributors like you, ensuring IMDb remains the world's most comprehensive and reliable entertainment database. Thank you.

Additional statistics are available in the press room and they are updated quarterly. Note that recent previous editions of this letter did not exclude merged names from the name count; this error has now been corrected and the numbers here match those in the press room.

The dynamic Contributor Leaderboard enables us to count submissions right up until the end of the year and anyone with more than 100 approved items in 2024 can discover their own position in the rankings. Across December we have been updating a running total with the final version published early on 1 January 2025. I always look forward to seeing my own ranking and I am on-track to be inside the Top 100 again, possibly even in the Top 75.

2024 Progress

... From a contributor perspective by Ramsey and Jay on The Contributor Team ...

2024 has been another extraordinary year for the IMDb contributor community. Thanks to your incredible efforts, IMDb remains the go-to source for movie, TV, and entertainment information. Whether you're submitting credits, crafting plot outlines, or sharing reviews, your contributions help keep IMDb accurate, engaging, and constantly evolving. Here's a look back at what we've accomplished together and some exciting updates from this year.

First and foremost, 2024 saw significant behind-the-scenes upgrades to our contribution systems. We prioritized improving performance, stability, and reliability while bolstering security and privacy protections. By adopting modern technology standards, we've not only reduced system risks but also ensured even better protection of your data'making your experience smoother and more secure than ever.

This year also marked the official launch of a more streamlined contribution experience within IMDbPro, now available to all customers. The success of this interface led to its expansion into other areas, starting with FAQs on IMDb.com. We're excited to share that more data types will adopt this upgraded interface in 2025, bringing enhanced functionality and ease of use to even more contributors.

Throughout 2024, we tackled and resolved numerous bugs that impacted the contributor experience. For example, we fixed an issue with the 'career-gap' warning flagging even when credits were being added to people who had recently worked on a TV episode, and addressed a bug that caused certain words or phrases to be incorrectly removed from episode title submissions. Your feedback played a key role in identifying and resolving these issues.

Last but not least, we refined the Heights contribution form to provide clearer guidance on our preferred formatting. These updates are designed to save you time and increase the likelihood that your submissions are approved on the first try.

As we look ahead to 2025, we're excited to continue working alongside our incredible contributor community. From all of us on IMDb's Contribution Team, thank you for your passion, dedication, and invaluable contributions this year. We wish you a restful holiday season and a fantastic New Year!

... From a customer perspective by Col Needham ...

I constantly marvel at the progress of technology in terms of how we can serve our contributors and customers compared to the time of our launch in 1990. Similarly, storytellers can now engage their audiences in ways which would have looked like something from a science fiction movie just 35 years ago. Today we are grateful for the opportunity to connect audiences with storytellers. IMDb not only fosters a global appreciation for entertainment but also supports the production process through IMDbPro, enhancing the entire entertainment world.

Throughout 2024, we have made significant progress in adapting IMDb for the future. We are on track to complete our migration to the new technology platform in 2025. This upgrade will enable us to introduce new features and support further growth, benefiting our customers worldwide. You can read about the background to this in the same section of the 2023 letter.

We make incremental changes almost daily on the site, and we are continuously experimenting to enhance the customer experience or to improve the speed and accessibility of our pages. As is the Amazon tradition, we start with the customer and work backwards to determine what we need to build next via our customer research team. Some of the larger highlights from 2024 include: updated video pages in February; emoji reactions across web and apps in April; a redesigned lists experience, which has resulted in a huge growth in the number of customers creating / sharing lists, as well as improved quality in those lists surfaced across IMDb; the return of character name search; updated photos and galleries in May; a modernized filmography search, which is now the most powerful and versatile in IMDb's history; a replacement name full credits experience in June, which is integrated into advanced title search for increased customization; the launch of Interests on the web in August, following a successful earlier launch on the apps; modernized parents guides and user reviews in September; a rebuild of events pages in November, just in time for the start of the new awards season; and finally in December, the initial launch of our updated profile (activity) pages with more to come early in 2025.

For improvements specifically in our mobile apps, please see the release notes for the apps in the iOS and Android stores. Some of the larger apps highlights from 2024 include: new Streaming Picks iOS widget in January; addition of list creation and editing on Android in February; Favorite People widget on Interest Pages in March; improved experience of browsing across Interests in April; Interests added to search results in May; Title page widget improvements in June; search bar added to home screen in August; improved movie showtimes and ticketing experience in November; initial launch of an updated profile page experience in December, with more improvements coming in 2025.

We made further improvements to IMDbPro and Box Office Mojo for our entertainment industry professional customers, including a simplified sign-up process and a new partnership with SAG-AFTRA to add verified union membership badges to name pages.

We were pleased to be able to support industry events and organizations throughout 2024 as detailed across Awards Central, Festival Central, IMDb Originals, and Press Room.

For more on 2024, please see our annual Best Of section (as a follow-up to my 15,000th movie as reported last year, see my Top 10 of 2024 where #1 is my 16,000th movie). We were pleased to grant more STARmeter awards to a further set of talented people, based on their popularity amongst IMDb customers. You can follow us on our various social media channels: TikTok; Facebook; Instagram; X; and YouTube. Thanks as always to our poll community for creating such engaging content for IMDb customers.

The Future

IMDb now reaches over 250 million monthly customers, spread across almost every country in the world. We are already seeing the benefits of our new technology, which allows people to access IMDb more consistently across devices and languages, with features and content that are relevant, accessible, and increasingly more personalized. We will be building on these foundations across the coming year. We are already welcoming more contributions covering more countries and our local language support is expanding. We are excited to be growing in our 35th anniversary year.

Feedback

Thank you again for all your support across 2024. Ideas and constructive feedback are always welcome via Sprinklr, where you can also propose and vote upon new ideas. This letter itself will be posted to Sprinklr if you have any feedback or questions.

If you have 100+ approved contributions, you can check your own position in the contributor rankings via the annual leaderboard. If you are inside the Top 300 contributors, we are offering free access to IMDbPro Premium throughout 2025 as a reflection of our appreciation. We will contact those contributors who qualify with access details soon. Badges for the Top 300 contributors will also be awarded early in January.

We wish you a Happy New Year for 2025!

Col Needham
IMDb Founder and CEO
on behalf of the whole worldwide IMDb Team

Introduction and Thanks

Welcome to the 29th edition of our annual letter to thank IMDb's data contributor community and IMDb’s customers all over the world.

I am IMDb's Founder and CEO. I always look forward to this opportunity to reflect upon the year and to share those reflections with our contributors and customers alike. This letter celebrates all of our data contributors, especially those who made the Top 1,000 list by volume in 2023. Our thanks go to everyone who has helped us along this exciting journey, regardless of contribution volume.

IMDb’s vision is to power the creation, discovery and enjoyment of entertainment everywhere. This has been true ever since our launch in 1990 and one of the beauties is that the way we go about it is ever-changing: as entertainment grows; as storytellers can reach their audiences in new ways; and as technology enables us to do more for our customers.

In 2023 IMDb celebrated the 25th anniversary of becoming a subsidiary of Amazon.com back in 1998. We were jointly Amazon’s first acquisition so myself and several IMDb team members are among Amazon’s longest serving employees. The tradition of sending this letter began in 1995, and for an interesting view of our history, you can catch-up on any of the 28 previous editions. Our team members Ramsey and Jay co-wrote this letter with me again - we are a small part of a larger worldwide team whose work this letter also represents. Thank you IMDb team.

Thank you to everyone who has contributed any factual data, participated in a ratings poll, written a review, shared a list, voted in a user contributed poll or improved IMDb in any other way. The “everywhere” portion of our vision continues to happen beyond just the IMDb websites and apps to now include social media, a presence at many real-world events, collaborations with other organizations, and licensing IMDb to third parties who build even more experiences for their customers. A single data contribution has the power to ripple through these pathways and reach people across the world in a growing number of languages. To learn more about contributing data, please visit our Contributor Zone.

The Numbers

The dynamic Contributor Leaderboard enables us to count submissions right up until the year end and anyone with more than 100 approved items in 2023 can discover their own position in the rankings. We have been updating a running total for 2023 weekly across December with the final version published early on 1 January 2024 at https://contribute.imdb.com/leaderboard/2023/

IMDb now includes:

• Over 17.5 million titles with more than 4.5 million added in 2023
• Almost 14 million names with over 950,000 added in 2023
• Almost 195 million filmography credits with more than 20 million added in 2023
• Almost 8 million user reviews with more than 500,000 added in 2023
• Almost 575 million data items in the core database, having crossed 500 million earlier in 2023

Additional statistics are available in the Press Room and are updated quarterly.

This has been another record year across many dimensions of contribution, notably new titles. We averaged almost 1.25 million approved updates per week. Speedy processing, rapid publication, and consistent policies continue to be our focus areas as we appreciate their importance to you. We have made extensive scaling and processing improvements behind the scenes to deliver upon these aims.

Every contribution is important and, as we often highlight, you never know when just one piece of extra data will help another customer answer their question or make a viewing/listening discovery which changes their life for the better. We are reminded of this via the movie quote: “all of life’s riddles are answered in the movies” [or also answered in TV, web-series, games, podcasts, and music videos].

Progress

... From a contributor perspective by Ramsey and Jay on The Contributor Team ...

Is it just us, or has 2023 flown by? It’s been an incredible year for film, with the record-breaking Barbenheimer release weekend, a new Scorsese epic, and countless animated visual masterpieces (shout out to 'Teenage Mutant Ninja Turtles: Mutant Mayhem'), not to mention a feast of top TV shows like "The Last of Us" and the final season of "Succession" to name a few of our favorites.

It’s also been another busy year for our epic contributor community, so we must start by saying thank you. From the plot outlines, to the reviews and the millions of factual data points you take the time to upload and share, thank you to each and every one of you who took the time to contribute to IMDb. Your contributions are vital in keeping our titles up-to-date, informative, and entertaining for the entire IMDb community.

Our Contributor Team has spent a lot of time in 2023 focusing on technology improvements that should make contribution easier, more fun and ensure our contribution systems are robust and can scale in the future, as the entertainment landscape and the IMDb fan experience continues to evolve and change.

With that said, there have still been a number of significant improvements, which we hope have made your contribution experience better. Given the positive feedback around 2022’s end of year leaderboard, we added “your position is” messaging to the top of the monthly leaderboards, making it easier than ever to determine where you rank each month. We also identified a couple of issues with how the contribution calculations were handled and made some tweaks to make them more accurate - including counting a few previously omitted data types like contact data.

Further, the team have made various improvements to our quality control systems for certain data types, now making it more likely that contributors will be warned upfront if their contribution is invalid. Some of these changes include; warnings to prevent the mistaken submission of duplicate release dates, and restricting contribution of new items on types where only one is valid, such as heights or birth dates. We also added more guidance and messaging to help you format submissions correctly the first time round, to improve your chance of getting your hard work approved and live on IMDb as soon as possible.

We recently kick-started an initiative to engage with our contributors on changes we are making to the contribution process. Over the last month we have invited our Sprinklr Champs to participate in closed beta testing, trialing some exciting upcoming changes and giving us insightful feedback. This has proven invaluable and is something we’re looking forward to exploring even further in 2024.

We also owe a huge thanks to every contributor who has provided feedback about their experience via our contribution satisfaction survey. We appreciate your insights about what we can be doing better. Based on your suggestions, we have already rolled out a few improvements, which we hope will make your lives a little easier. This included adding a character count to the plot outline submission forms and introducing auto-suggestions to Award Nominations/Movie Connections. So, if you'd like to have your say, keep an eye out for the survey at the bottom of your next Contribution Confirmation page or leave us your thoughts any time over on our Community pages.

2024 is going to be a big year for IMDb and our contributors will, as always, be an integral part of our growth and success. So, here’s one final enormous thank you to our contributors from the entire IMDb team - we hope you have a restful holiday period and a Happy New Year!

... From a customer perspective by Col Needham ...

This is a wonderful time to be an entertainment fan and we are always appreciative of the work which storytellers devote to their creative process and to reaching their audiences. We find it inspiring how IMDb often plays a part in the making of these stories in the planning and production stages via IMDbPro, and how we also can connect storytellers to their audiences once the title is ready to be shared with the world. When you use IMDb, you are helping here, too.

I track all of my movie viewing through IMDb and, if you know our history, this is how the early non-public version of IMDb began for me in the 1980s. I have now watched over 15,000 unique full-length movies – a milestone achieved with the IMDb Seattle team this past summer at a team screening of the excellent and funny Joy Ride (2023). This also means 15,000 ratings from me on IMDb - this total does not include re-watches either. It took me 36 years to reach 10,000 movies and just under seven years for the next 5,000. As we have always done, IMDb needs to adapt and grow to remain relevant to entertainment audiences in 2024 and well beyond. We want today’s new entertainment fans to benefit from IMDb as they start to discover titles, people, and stories - hopefully we will be their constant entertainment companion throughout their lives, just as IMDb has always been for me.

We have a responsibility to ensure the fruits of previous hard work and data contributions are accessible to a worldwide audience for the next 33 (and more) years. This does require the acceptance of change and an appreciation that the presentation of information online is always evolving. What once worked fine when technology was simpler, when expectations were lower, and when the content types IMDb covered were smaller, will not always work as well today. We are heading into the final stages of a multi-year rebuild of IMDb which will see us long into a future where: we grow data types to match the changing entertainment landscape; we cover more languages as entertainment becomes more globally accessible; we support more ways to discover then watch/listen/consume entertainment; and we are more consistent/accessible across a growing range of devices. It is an exciting challenge for us.

We now serve over 90% of web page views on our new modern, scalable technology service with our new responsive, localizable, and more accessible design (see last year’s letter for more on this). Across the year for the redesign we launched: the first batch of title subpages in January; news pages in March; ratings pages also in March, with additional country breakdowns and episode ratings-at-a-glance for TV shows; name subpages in April; additional title subpages in May; charts pages in June (along with more powerful filtering options on the same pages in October); the events page and many of the special sections pages in June; FAQ and episodes pages in July; Watchbar logos in October; and finally, advanced title search in November. Outside of the redesign we launched: name and title FAQ pages powered by Alexa; video playback improvements, including closed-caption support; Six Degrees game (in beta testing); and a data visualization challenge.

For improvements in the IMDb apps, please see the release notes for our mobile apps in the iOS and Android stores. We are especially pleased with the recent additions of "Interests" pages and vertical video in both apps. We also made extensive improvements to the IMDb What to Watch app which is available for Fire TV in the US.

We made further improvements to IMDbPro and Box Office Mojo for our entertainment industry professional customers, including producing a new series of How To videos for IMDbPro Premium members.

We were pleased to be able to support industry events and organizations throughout 2023 as detailed across Awards Central, Festival Central, IMDb Originals, and Press Room.

For more on 2023, please see our annual Best Of section and our IMDb STARmeter Awards section. We updated our sizzle reel for some fun reminders of how our customers and the industry engage with IMDb. You can follow us on our various social media channels: TikTok; Facebook; Instagram; Twitch; X; and YouTube. Thanks as always to our poll community for creating such engaging content for IMDb customers.

The Future

We have an exciting year ahead as we look to complete the technology migration with customer lists up next. This migration unlocks further international growth along with getting IMDb on more devices, and with improved accessibility everywhere. We want to continue our work with the global entertainment industry via IMDbPro to encourage more equitable hiring. The generative AI space presents many interesting opportunities for IMDb.

IMDb will be 34 years old in October, briefly catching up with Taylor Swift before her December birthday – no 2023 publication would be complete without mentioning the TIME Person of the Year! I will be celebrating by attending two of Taylor’s London concerts in 2024. I am going to remember it All Too Well.

Feedback

Thank you for all of your support across 2023. Ideas and constructive feedback are always welcome via Sprinklr, where you can also propose and vote upon new ideas, including those pertaining to the following topics: IMDb, data, iOS, Android, and IMDbPro. This letter itself will be posted to Sprinklr if you have any feedback or questions.

If you have 100+ approved contributions, you can check your own position in the contributor rankings via the annual leaderboard. If you are inside the Top 300 contributors, we are offering free access to IMDbPro Premium throughout 2024 as a reflection of our appreciation. We will contact those contributors who qualify soon with access details.

We wish you a Happy New Year for 2024!

Col Needham
IMDb Founder and CEO
on behalf of the whole IMDb Team

Introduction and Thanks

Hello. Bonjour. Guten Tag. Hola. Salve. Olá. नमस्ते.

Welcome to the 28th edition of our annual letter to thank IMDb's worldwide data contributor community. The theme for the letter this year is international expansion as you may have guessed from the greetings above. In 2022 we added support for eight additional country/language pairs on the IMDb website, so in addition to US/English, we now offer a growing number of pages and content in these combinations: Canada/French; France/French; Germany/German; India/Hindi; Italy/Italian; Brazil/Portuguese; Spain/Spanish; and Mexico/Spanish.

I am IMDb's Founder & CEO and one of the highlights of my year is always sharing the news in this letter and celebrating all of our data contributors, especially those who made the Top 300 list by volume. Thanks to the support from all of our customers, we have had another exciting year at IMDb as we continue to help IMDb power the creation, discovery and enjoyment of entertainment everywhere. We launched IMDb in 1990 and the tradition of sending this letter began in 1995 if you would like to catch-up on any of the 27 previous editions. This year our team members Ramsey and Jay co-wrote this letter with me by providing the special section below on contribution improvements. We are all part of a team who are delighted to serve you and whose work this letter also represents.

Thank you to everyone who has contributed any factual data, voted in our ratings poll, written a review, shared a list, voted in a user contributed poll or added to IMDb in any other way. Every contribution is important and you never know when just one piece of extra data will help another customer answer their question or make a viewing (or listening) discovery. Once again, we are pleased with audience growth directly on IMDb and via other IMDb powered devices or experiences. The content you provide is reaching an ever-wider audience and now in even more local languages. To learn more about contributing, please visit our Contributor Zone.

The Numbers

We have a new approach to sharing the Top Contributors table this year via the Contributor Leaderboard which means we can count submissions right up until the year end and anyone with more than 100 approved items in 2022 can discover their own position in the rankings. Based upon the monthly leaderboard, we have been updating a running total for 2022 weekly across December with the final version published early on 1 January 2023 at https://contribute.imdb.com/leaderboard/2022/

IMDb now includes:

·       Over 12 million titles with more than 3 million added in 2022

·       Almost 13 million names with over 850,000 added in 2022

·       Over 170 million filmography credits with more than 18 million added in 2022

·       Almost 7.5 million user reviews with more than 750,000 added in 2022

·       Almost 3 million podcast episodes

·       Over 100,000 music videos

 

Additional statistics are available in the press room and are updated quarterly.

This year over 17,000 items were required to make it onto the Top 300 Contributors list. Across the year we averaged over one million approved updates per week with submissions of around two million items on some weeks. We know that speedy processing and publication times are most important to our contributors, and despite the volume increases, we have been able to reduce these times and reduce the sizes of (occasional) backlogs. Thank you everyone for your support.

Progress

... From a contributor perspective by Ramsey and Jay on The Contributor Team ...

What a year it has been. We must start by saying a huge thank you to our contributor community. You are the lifeblood of IMDb and we are forever grateful for your passion, knowledge and commitment to enriching the fan experience by providing vital and fascinating data, credits, ratings, reviews and everything in between. 

The IMDb Contributor Team has been hard at work to continuously improve and advance the contributor experience, to make contribution easier, smoother and more fun. We listen closely to your suggestions and try to implement as many ideas and recommendations as we can, so please keep your suggestions coming over at our Community pages. 

Twelve months is a long time, but it flies by, so let's take a look back at the key features, updates and improvements we have made for our contributors in 2022. 

To make contributing easier, we introduced the ability to contribute "Release Type" data, so that new Release Date submissions are always accompanied with a method of release (e.g. theatrical, online etc.). This makes data more consistent and simplifies this process for new contributors. We also introduced a new mechanism for categorizing keywords into sub-genres, plot details and plot time-frames. This aids the standardization of data and improves the discoverability of title pages, helping to bring some much needed order for those of us that like to have our ducks in a row. 

For the first time, contributors are now able to submit delete requests for incorrect or cancelled titles. Previously contributors would have to contact our customer service representatives via the help site to make such a request, which was a time consuming process. Now you can save time and help remove those pesky pieces of data that are no longer relevant.

Next, we introduced a feature which allows you to upload supporting evidence for credits and bio data submissions. In the past, contributors would have to upload evidence to 3rd party sites, but now you can upload to IMDb instead - straight to the source, making it easier than ever. This evidence helps our team to verify that submissions are factual and improves a contributor's chance of having their submissions approved. Now that's what we call a win-win! 

We also made some big improvements to our Contributor Leaderboard page. We understand that the leaderboard is a great place to see your name up in lights and get the recognition you deserve for your hard work all year round. So, we rolled out a new page for our leaderboards, celebrating the most prolific submitters. The new page allows users to click on profiles and see past rankings, as well as highlighting changes in standings from the previous month. We have more exciting updates planned for the leaderboard, so keep your eyes peeled for what comes next in 2023. 

In 2022, demand for authoritative data continued to accelerate across the Media & Entertainment industry. From creating compelling content, discovering new talent, or building new content recommendation features to attract and engage audiences, the need for accurate data to power decision making and content discovery has never been greater. We're proud (as you should be, too) that IMDb's data is leveraged by an ever-growing number of major studios, TV networks, global streaming operators, research & analytics services and many more via IMDb's commercial content licensing business. This year, we're particularly pleased to welcome Samsung TV Plus, and to help their customers discover new content to watch. On the market research side, we're also delighted to welcome Kantar to the fold, and to help their analyst teams manage movie/TV data for entertainment-related research, analysis and reporting.

Finally, don't forget to check out the IMDb Rewind. We put this together to celebrate the incredible efforts of you, our contributor community, and wanted to bring to life some of our favourite data types to surprise and impress. The Rewind really highlights how much effort our contributor community makes and in the year that IMDb turned 32 years old, it reiterates that we wouldn't be here without you. Thank you!

... From a customer perspective by Col Needham ...

Continuing our international theme this year, if you would like to switch languages on the IMDb site, please use the menu in the upper right corner of any page (selection defaults to "EN" for English).  This localisation works on any of the modern pages built on our new technology — more pages will be converted over time. These nine country/language pairs (and more) are already supported in our mobile apps. Some IMDb content also powers the voice experience for entertainment questions on Amazon's Alexa devices in many more languages.  As someone trying to learn French myself, it has been fun to interact with Alexa in French and hear the device recite information in French that I originally contributed in English. We continued to improve search results in local languages as part of this work, with more to come. In October we also launched our first social media handles in India on Instagram and Twitter. We replaced our US-centric Now Playing section with an expansion of the worldwide release calendar covering every country for which we have release dates; similarly, the home page Coming Soon feature is now localised. If release dates are missing for your country, do feel free to contribute them.

Our category expansion team worked on growing the podcast and music video title types, with some of the results shown in the numbers section above.  We are weaving these new types further into the IMDb experience, including the addition of "Listen" links onto podcast title pages. We increased the supported professions on IMDb to include Music Artist and Podcaster as you can see, for example, with Taylor Swift and Julia Galef. I have enjoyed updating episodes and connections on one of my favourite podcasts, You Must Remember This (2014) as I caught-up with 17 seasons across the year after its host, Karina Longworth, appeared on our podcast, IMDb Is Obsessed (2021) in April. We expanded our coverage of podcast and music awards too with The Ambies and The Grammy Awards being good examples.

We remain committed to helping improve diversity, equity and inclusion across the entertainment industry. We took two further significant steps in 2022 in support of this important work. In August we launched a new free subscription tier for IMDbPro allowing anyone with an IMDb name page to claim their page and to optionally supply personal details / demographic data, and to update their IMDbPro performer profile outside of their credits.  This helps all professionals better showcase themselves and their careers to industry decision-makers without requiring a paid subscription. In December we launched the next phase whereby anyone with a claimed name page can control the display of this information on IMDbPro and on all other IMDb interfaces, along with control over the display of their birth year, birth name and alternate names.  For on-camera talent, age-playing ranges are now supported more widely.  We believe that this is a positive step forward for representation and it should lead to IMDb having a larger range of content, thanks to the new fields available and thanks to the direct relationships with the larger number of professionals who have claimed their pages. Our press release contains more information on these steps to support more equitable hiring in the entertainment industry and it lists the organisations with whom we worked. 

All of the above inspired us onwards in terms of the rollout of our new technology and design which had previously launched on the home, title, what to watch, photo and video pages. We want to be able to better support more languages, more device sizes, more title types, more data fields, and improved accessibility / consistency across the whole of IMDb. In November we launched our new name pages to support these aims immediately and to allow faster changes along with download speed improvements in the future. We are already seeing additional benefits in terms of customer engagement and traffic to the site as well as a reduction in mental switching costs between accessing IMDb on the web vs. mobile since the majority of customers access IMDb across more than one device. More details are available in the launch FAQ.  The main search results were also migrated to the new technology platform for similar advantages.

In May we brought IMDb to a wider range of customers via the launch of our What to Watch app for Fire TV devices in the US.  The app has a series of simple, fun games which you can play alone or as a group to help you find something great to watch. We later added speedy access to your IMDb watchlist via the app which is a great way to locate these titles on your Fire TV for convenient viewing. You can also save your preferred services for a personalised streaming guide.

Video plays an important role in the IMDb experience and we released an updated video player on the site and apps.  This in turn has enabled more support of closed captions for IMDb original videos on the site, which improves accessibility and, continuing a theme, provides better access for customers whose first language is not English (app support and wider video coverage are coming soon).  The "sticky" video feature means that if you click to play the audio of a video at the top of a title page and scroll, the video will stay within view as you read the rest of the page — perfect for multi-tasking (and coming soon to name pages).  We also improved our playlist selection so there is something relevant to watch once the current video finishes.

We have continued to produce our own video content in the form of interviews, short shows and coverage of popular awards and events.  We returned to San Diego Comic-Con, expanded our video coverage at Disney's D23 event, and continued our coverage of The Academy Awards, Emmys, and New York Comic Con. Our new weekly round-up, 5 Things to Watch is proving popular.

In addition to short videos such as trailers and interviews, IMDb also links to other locations where full movies and shows can be watched (as well as where podcasts can be heard) in a growing number of countries and supporting a growing number of providers.  We transitioned the IMDb TV brand to Amazon Freevee back in April and then added Freevee support in the US, UK and Germany to the Watch option on our title pages. In the US, new watch providers included AMC+ and Peacock.

We continue to invest in original photography, leading to a number of exclusive portrait studios at The Film Independent Spirit Awards, D23, Outfest LA Film Festival, and The Critics Choice Association 5th Annual Celebration of Black Cinema & Television.

For improvements in our mobile apps, as usual please see the release notes for our mobile apps in the iOS and Android stores. My personal favourite this year is the addition of plot keywords to both apps.

Beyond the changes already highlighted, we made further improvements to IMDbPro and Box Office Mojo for our entertainment industry professional customers. On IMDbPro launches included updated company pages, an updated summary for name pages, and the Discover people and title searches. We were pleased to be able to support industry events and organisations throughout 2022, including: The American Black Film Festival; The Critics Choice Association Celebrations (Asian Pacific Cinema & Television, Latino Cinema & Television and Black Cinema & Television); Easterseals (Disability Film Challenge and Media Access Awards); Film Independent (Independent Spirit Awards); Outfest (Outfest Fusion, Outfronts, Outfest LA and Outfest Legacy Awards); The Sundance Film Festival; SXSW; The Toronto International Film Festival; Women in Film; and The Women in Film & TV UK Awards. We again provided data to ReFrame as the basis for their ReFrame Stamp initiative to highlight gender-balanced TV and film productions.

We expanded our Best Of section with even more lists of popular people and titles worldwide and some additional India lists inline with our international theme. Our Top Breakout Star was Emma D'Arcy who is pictured here receiving their Breakout STARmeter award.  Other STARmeter awards across 2022 were: Lauren Ridloff in celebration of Black History Month; Salma Hayek Pinault (Icon Award) in celebration of Women's History Month and IMDbPro's 20th anniversary; Simu Liu in celebration of Asian & Pacific Islander Heritage Month; Simone Ashley (Breakout Award); and Melissa Barrera in celebration of Hispanic Heritage Month.

You can also follow us on our various social media channels: TikTok; Facebook; Instagram; Twitch; Twitter; and YouTube. Thanks as always to our poll community for creating such engaging content for IMDb customers.

The Future

In addition to IMDb's 32nd birthday, 2022 marked IMDbPro's 20th birthday given we originally launched IMDbPro at the 2002 Sundance Film Festival. I have fond memories of the launch itself — I am grateful for how far we have come and yet I remain excited about how much further we have to go at both IMDb and IMDbPro. The steps we have taken this year are a good start in the next phase of our journey and our mission to encourage more equitable hiring across the entertainment industry.

Finally talking of fond memories, if you would like to hear more of the IMDb story, I appeared on the BBC Radio 4 show, The Bottom Line with Evan Davis in November.

Feedback

Thank you for all of your support across 2022. As always, ideas and constructive feedback are welcome via Sprinklr, where you can also propose and vote upon new ideas, including those pertaining to the following topics:  IMDb, data,  iOS, Android and IMDbPro. This letter itself will be posted to Sprinklr if you have any feedback or questions.

New this year, if you have 100+ approved contributions, you can check your own position in the contributor rankings via the annual leaderboard hosted directly on IMDb. If you are inside the Top 300 contributors, as usual, we are offering you free access to IMDbPro for all of 2023 as a reflection of our appreciation. We will contact those people who qualify next week with access details.

We wish you a Happy New Year for 2023!

Col Needham
IMDb Founder and CEO
on behalf of the whole IMDb Team

Introduction and Thanks

Welcome to the 27th edition of our annual letter to thank IMDb's growing worldwide community of data contributors. As in years past, we are giving a special thank you to our Top 300 contributors, whose passion for entertainment makes IMDb better with each passing year. I am IMDb's Founder & CEO and it is an honour each year, with fellow team member Jennifer, to reflect upon the improvements we have made to IMDb with your help. We marked IMDb's 31st birthday in October 2021 and the tradition of sending this letter began in 1995 if you would like to catch-up on previous editions.

First, it is important to acknowledge that we are still in the midst of an ongoing and ever-evolving global pandemic and the situation remains difficult for so many. In July we lost a beloved IMDb team member to COVID-19; and although we feel the pain of their absence daily, we also celebrate and cherish their memory. We hope you have all been able to stay safe and well during 2021, and our thoughts and best wishes go out to everyone who is struggling during this unprecedented time.

IMDb is built by you, our data contributors, so thank you again.  Every single data update is important and helps IMDb get closer to achieving its vision of powering the creation, discovery and enjoyment of entertainment everywhere. Entertainment itself continues to evolve with more movies, shows, shorts & games being produced each year. Also, IMDb's coverage formally expanded to include both podcasts & music videos in 2021 as the boundaries between different media continue to blur. Similarly, IMDb's reach across more devices, services, locations and languages is expanding, so the content you provide is being appreciated by more people than ever before. If you have not yet contributed any data to IMDb, you can learn more via our Contributor Zone.  

The Numbers

The table at the end of this message shows the number of approved, non-duplicate data items which the Top 300 contributors have submitted in 2021, including corrections and deletions. The total number of contributors exceeded 900,000 people, and since March we have been posting monthly contributor rankings to Sprinklr. We have also made further improvements in terms of both processing times and publishing speed, even with record contribution volumes.

IMDb now includes:

• Over 8.7 million titles with more than 1.25 million added in 2021
• Almost 11.4 million names with over 800,000 added in 2021 (note a change to the counting methodology vs. 2020 due to name merges)
• Almost 155 million filmography credits with more than 16 million added in 2021
• Nearly 6.5 million user reviews with almost 1 million added in 2021

This makes two consecutive years with more than one million new titles added across the twelve months, which now equates to an average of over 3,400 new titles per day! Additional statistics are available in the press room and are updated quarterly.

This year over 16,000 items were required to make it onto the Top Contributors list.

Progress

... From a contributor perspective by Jennifer Reiley ...

While 2021 was definitely filled with highs and lows for many, personally I was immensely excited to finally return to the cinema in time to watch No Time To Die, a "must see" on the big screen. I also considered writing this section in the style of Lady Whistledown from Bridgerton but alas, dear reader, I have not. I am thrilled to be able to share the progress we have made over the year with you and want to start by saying thanks. In 2018 we said, "Your contributions can have an enormously wide reach, one that is expanding fast" and this year that statement is truer than ever.

Something that we are particularly excited about this year was the expansion of title types supported by IMDb to include Podcasts and Music Videos! In October, we launched the first new title type in 16 years -- Podcast Series and Episodes -- followed quickly by the launch of Music Videos in November. It's a very exciting time for us to provide these new entertainment categories, and appreciate all of your contributions and support along the way. If you haven't had a chance, check out the new contribution form for adding a podcast or music video, and if you are interested in learning more about contributing a podcast or music video, you can visit our Submission Guide.

We have also been doing a lot of work to support our global contributor base, improving functionality and offerings. For example, we enabled contribution of Devanagari (Hindi script) Alternate Titles and launched non-English plot outlines on IMDb title pages. We remain committed to improving the experience for our global contributor base, so stay tuned for ongoing improvements in this area!

We continue to invest in IMDb Answers, a tool designed to help you contribute in a fast and easy way by answering the most up-to-date feed of questions. In July, we launched the IMDb Answers Top Gap feature across all IMDb title pages and added release dates and certificates question types to the new IMDb Answers experience.

As a reminder, we continuously update the Contributor Help section by adding and revising submission guides, such as the addition of the guide for Showrunners and Head writers and updates to the Name guide to support Eastern Name formatting. This remains the place to keep up-to-date on how to contribute to IMDb. You may have also noticed that we have added a survey to the bottom of each guide, so you can let us know if the guide was useful or let us know when we need to make clarifications.

We've also been making some exciting updates for industry professionals using IMDbPro. In March, we added the ability to contribute a department head attribute and in July, we launched primary profession selection in IMDbPro which allows IMDbPro members the ability to control how and what profession is displayed on their name pages across IMDb and IMDbPro. This change improves name discoverability, so members can promote themselves, get hired, grow their network, and advance their career. We also launched the ability to set a primary contact to help industry professionals quickly reach the right person.

As always, I want to thank you for making IMDb the world's most trusted source for movie, TV, and entertainment content. Entertainment fans like you are essential to our success, and we'll continue to listen to your feedback to improve IMDb. As a reminder, we welcome your thoughts, questions and feedback on our Community forum which we actively monitor and engage on – head on over to share your thoughts!

... From a customer perspective by Col Needham ...

One of the exciting things about working at IMDb is that new content is added by the minute; we are also always updating the software which drives the features and services built on top of this content.  In July we completed the launch of our new title pages which use a responsive design on new scalable technology.  We have recently completed the beta testing of a new multi-language experience across all of the pages built on this new technology (including title, home, photos and video) which provides access to the labels and some content across several languages according to customer location and preferences. A formal launch will be ready in 2022, and more translated pages will be supported as we move further onto the new technology.  We have also started to localise search results across the site and apps to make titles easier to find.

Speaking of ever-expanding features, see the release notes for our mobile apps in the iOS and Android stores for details of new features added throughout 2021.

You may have seen video playing an increasing role across IMDb.  We cover filmed (and more) entertainment and so it is only natural to weave more video into the IMDb experience itself. See our (virtual) awards and festival coverage. In addition to many new original videos, we produced a second series of our podcast Movies That Changed My Life, and launched a new podcast IMDb Is Obsessed.  You can learn more in our Podcasts section.

For US, and now UK customers too, we added movies and shows to our free advertising supported streaming service, IMDb TV, which is available on many of the devices having access to Amazon Prime Video.  We have also expanded the number of streaming providers supported by our "watch" buttons directly on IMDb title pages and our What to Watch section, plus other where-to-watch features across the site and apps.

Our annual Best Of section is the biggest ever, looking at top names, titles, trends, and more across 2021, including a highly entertaining video of IMDb "Breakout" STARmeter award winner, Ben Barnes accepting his award and talking about his varied roles and career thus far.

You can also follow us on our various social media channels: Facebook, Instagram, Twitch, Twitter, and YouTube. Thanks also to our poll community for creating such engaging content for fans. You are always welcome to vote or even submit your own polls.

For our entertainment industry professional customers, we made further improvements to IMDbPro and Box Office Mojo.  We highlighted additional  industry lists on the IMDbPro homepage and have continued enhancing our beta product, IMDbPro Discover.  We also supported several industry events throughout the year, including The Sundance Film Festival and The Toronto International Film Festival, as well as inclusion initiatives such as The Easterseals Film Disability Challenge and the Media Access Awards, The OUTFEST LA Film Festival and the Legacy Awards, and The Women in Film & TV UK Awards. We once again provided data to ReFrame as the basis for their ReFrame Stamp initiative to highlight gender-balanced TV and film productions.

We are hiring to support our continued growth, and now offer virtual opportunities, so if you would like to join our team of passionate entertainment and tech professionals, or would like to recommend a qualified friend, please see our jobs page.

The Future

25 December 2021 marked the 30th anniversary of the release of Grand Canyon which contains my all-time favourite movie quote, "All of life's riddles are answered in the movies."  I love this quote because it highlights the power of movies and TV to inform and entertain their audiences; by watching, people can be transported to other times, other places, other cultures, and to imaginary worlds, both past, present and future. The possibilities are endless.  As humans we love to hear stories, to watch stories, and to tell stories. We feel very honoured at IMDb to help connect storytellers to their audiences and to help people discover great new things to watch, or learn more about what they have watched already and the people who made it possible. We want to share our love of entertainment with the world. Technology is rapidly changing how entertainment is made and how it is delivered to audiences.  Whatever takes shape, we want to be alongside you -- our contributors and customers -- on new journeys of entertainment discovery.

Feedback

Thank you again for all of your support during the year. As always, ideas and constructive feedback are welcome via Sprinklr, where you can also propose and vote upon ideas, including those pertaining to the following topics:  IMDb, data,  iOS, Android and IMDbPro. This letter will be posted to Sprinklr. If you are not in the Top 300 contributors this year and would like to know how much data you contributed along with your position outside of the Top 300, please post a reply to the announcement on Sprinklr.

We wish you a Happy New Year!

Col Needham
IMDb Founder and CEO
on behalf of the whole IMDb Team

Introduction and Thanks

Welcome to the 26th edition of our annual letter to recognise and celebrate IMDb's top data contributors. This message is initially being sent to everyone who contributed data in 2020 and will then be shared more widely. If you are a first time recipient of this year-end tradition, I am IMDb's Founder & CEO and you can catch up on old editions of the annual letter here, and follow IMDb's future progress in our press room. If you have not yet contributed any data to IMDb, you can learn more via our Contributor Zone.

When we wrote the last edition of this letter, we were about to enter IMDb's 30th anniversary year with rather different plans than what ultimately turned out in reality. No words can adequately convey the impact the events of 2020 have had on all of our lives. However, we hope you have all been able to stay safe and well during what has been a tough year across the world. While the rest of this letter will take a positive tone, we felt it important to acknowledge the devastation of the COVID-19 pandemic and also to highlight just how much work remains to be done in building a more diverse, equitable and inclusive society; IMDb is committed to using our influence, data and tools to help improve the entertainment industry.

IMDb is built by you, our data contributors, so we first want to thank you all for helping us to grow by record amounts during our 30th anniversary year - whether you made a single update or whether you were the top contributor in the list below.

We have a simple statement to capture the vision we are trying to achieve: "IMDb powers the creation, discovery and enjoyment of entertainment everywhere" and we think about our customers across several categories: entertainment fans who visit our free site and mobile apps; entertainment professionals who we help to navigate their industry; advertisers whose support helps us invest in & grow IMDb; and it all starts with our contributors who help make IMDb the most complete, accurate & timely source of global information. These factors motivate us to take IMDb to more countries, to offer IMDb in more languages, and to make everything available on more devices. Even after 30 years there is still so much more we can deliver with your help and therefore so many more places we can make the data you contribute available.

The Numbers

The table at the end of this message shows the number of approved, non-duplicate data items which the Top 300 contributors have submitted in 2020, including corrections and deletions. New records have once again been set in terms of the total number of contributors (800,000+), the overall volume of data contributed, and improvements in the speed of publishing.

IMDb now includes:

• Over 7.5 million titles with more than 1 million added in 2020
• Over 11 million names with more than 800,000 added in 2020
• Over 135 million filmography credits with more than 14 million added in 2020
• Nearly 5.5 million user reviews with over 800,000 added in 2020

The total size of the database recently crossed 400 million data items.

To put some of the above growth into context, it took IMDb 17 years to reach our first one million titles and you have contributed over one million titles in 2020 alone! Additional statistics are available in the press room.

This year nearly 17,000 items were required to make it onto the Top Contributors list.

Progress

... From a contributor perspective by Jennifer Reiley ...

Although 2020 has been an incredibly difficult time, now more than ever, the value of entertainment is apparent. From the global phenomenon of the Tiger King, enjoying Hamilton from our living rooms, and finally seeing Tenet -- the first Hollywood blockbuster to open in theatres after the pandemic shutdown -- we have been adapting along with the industry in order to provide you with the best possible contributor experience.

This year, we saw a record number of contributions, including more unique contributors, which we were able to process quicker than ever! We have been working hard behind the scenes to make sure your contributions and contacts remain our top priority.

In 2020, we were particularly excited to launch a mobile friendly version of our primary contribution interface from our apps, which has full parity in contributable data types from title, name and company pages. As fans across the world shift to consume entertainment on various devices, we understand the need to provide the ability to contribute beyond desktop.

Additionally, based on your feedback, we added the ability to add Series End Years via the contribution interface. This has been a long-standing request for contributors to be able to self-serve. In the past, this was only possible by reaching out to the IMDb support team with the info - this is now a lot easier and quicker! Since launching, updates to Series End Years have markedly increased so we thank you for taking advantage of this change.

We also continue to invest in IMDb Answers in order to surface high-value content that has not yet been added to IMDb and will provide additional benefits to IMDb customers. We strive to make IMDb Answers a fun way to share your knowledge and increase content coverage across fourteen countries. The question feed can be customized to your area of interest and knowledge as well. For example, if you are interested in adding movie posters for Germany, simply choose the country you want to contribute to and the type of data and click "Go"! IMDb Answers uses real-time pageviews by IMDb customers from specific countries and populates movie showtimes data for movies currently in theatres. These contributions also count toward your end of year contribution numbers, and you can track the status of your contributions as usual.

You may have also noticed that our community page underwent a refresh this year. The IMDb Community Forums migrated from GetSatisfaction to Sprinklr. The new Sprinklr community offers additional features and functionality, so stay tuned for updates and continue to share your feedback! As with GetSatisfaction, Sprinklr is the destination to keep up-to-date on new feature announcements, and to share your own ideas and requests via the Ideas section.

As you know, this year IMDb celebrated its 30th birthday. Along with recognizing the Top 300 contributors this year, to mark the occasion, we have also added the Top 300 contributors over the last 30 years which required over 100,000 items! Thank you for your dedication!

We are grateful to all of you that share our passion for providing entertainment information across the globe.

Here's to a happy and healthy New Year!

Jennifer Reiley
IMDb Operations Program Manager

... From a customer perspective by Col Needham ...

We are continuing to update the website with the launch of our new home page, placing more emphasis on what to watch, along with a dedicated Watch page to assist you in your viewing decisions. We now have over 50 streaming providers to help you find where to watch your chosen shows and movies. We also updated our photo gallery and video pages. The new design is also available for opt-in beta testing on title pages and you can take a look here. All of these pages use a responsive design which works across large screens through to smaller mobile browsers, making it easier for us to more quickly launch new features consistently across IMDb.

Although we were able to produce our Sundance Studio and Oscars coverage as usual in the early months of the year, the pandemic soon impacted events for the rest of 2020, and we switched to a virtual event coverage model. This provided opportunities to diversify our coverage including working with: the Easterseals Disability Film Challenge; the American Black Film Festival; the Curbside Shorts 2-Minute Film Challenge; and the UNHCR Films for Hope. We continue to work with ReFrame on their ReFrame Stamp initiative to highlight gender balanced TV and film productions.

We expanded IMDb Originals to include two new podcasts: Movies That Changed My Life which is available wherever you normally obtain your podcasts; and That Scene with Dan Patrick which is an exclusive with Amazon Music. Find out more in our Podcasts section.

For US customers, we continued to add movies and shows to our free advertising supported streaming service, IMDb TV which is available directly on IMDb and on most of the devices which have access to Amazon Prime Video.

This was a great year for our mobile apps which also added many what-to-watch and where-to-watch features as described in the release notes in the iOS and Android stores. Our iOS app includes more local language content beyond English, helping to bring IMDb more easily to a global audience.

While there were fewer theatrical releases in 2020, many people had more time to watch movies and shows at home, and IMDb's traffic and engagement likewise increased. We expanded our email program to include a new Streaming Guide and a newsletter-style Watch Guide - control your free email subscriptions via our email preferences page. You can also follow us on our various social media channels: Facebook, Instagram, Twitch, Twitter, and YouTube. Across social we experimented with Instagram AR filters, interactive voting brackets, animated character posters, and data-driven infographics.

Our customer poll community continues to grow, now with more than 19 million votes. Thanks to everyone who contributes or manages polls (and to the voters, too).

For our entertainment industry professional customers, we made many improvements to IMDbPro and Box Office Mojo. We launched a new home page on IMDbPro, including: an updated news experience with categorizations; personalised Track updates; and a Latest Attachments module. We redesigned the Jobs feature. We enhanced the IMDbPro lists service and launched a beta Add-On product, Discover, to aid decision-makers in staffing their projects.

Our year always ends with our Best Of section where you can catch-up on all of the entertainment trends from the year and add top shows and movies you may have missed to your IMDb watchlist. The section includes Anya Chalotra accepting her IMDb "Breakout" STARmeter award - joining past recipients in our new section for the award.

If you would like to join our team and help IMDb deliver on our 2021 plans, please see our jobs page.

Feedback

Thanks again for all of your support during the year. As always, ideas and constructive feedback are welcome via Sprinklr, where you can also propose and vote upon ideas, including those pertaining to the following topics: IMDb, data,  iOS, Android and IMDbPro. This letter will be posted to Sprinklr. If you are not in the Top 300 contributors this year and would like to know how much data you contributed along with your position outside of the Top 300, please post a reply to the announcement on Sprinklr.

We wish you a Happy New Year!

Col Needham
IMDb Founder and CEO
on behalf of the whole IMDb Team

Introduction and Thanks

Welcome to the 25th edition of our annual letter to recognise and celebrate IMDb's top data contributors. This message is being sent to everyone who contributed data in 2019. If you are a first time recipient of this year-end tradition, I am IMDb's Founder & CEO and you can catch up on old editions of the letter here, as well as follow IMDb's future progress in our press room. IMDb will be celebrating its 30th birthday in October 2020 and we are especially excited about the year ahead.

IMDb is built by you, our data contributors, so we first want to thank you all for helping us to grow in another record year - whether you made a single update or whether you were the top contributor in the list below. As usual, we are continuing to work on making contributions easier and faster. We are pleased to have recently launched a beta test of IMDb Answers which we hope will eventually introduce IMDb to a whole new contribution audience; personally the convenience of IMDb Answers has enabled me to reach a higher position on the top contributors list than in recent years.

We just marked 10 years since the first IMDb mobile app launched in December 2009 on iOS and more of the data which you contribute is available in more places and upon more devices than ever before. Our vision remains to power to the creation, discovery and enjoyment of entertainment everywhere. We love working on making the "everywhere" more literally true year-by-year, and finding new ways to present entertainment information or to search IMDb while also creating a more consistent look and feel from wherever you access IMDb.

The Numbers

The table at the end of this message shows the number of approved, non-duplicate data items which the Top 300 contributors have submitted in 2019, including corrections and deletions. New records have been set in terms of the total number of contributors (750,000+), the overall volume of data contributed and improvements to the speed of publishing.

IMDb now includes:

• Over 6.5 million titles with over 875,000 added in 2019
• Over 10.3 million names with over 750,000 added in 2019
• Over 120 million filmography credits with over 15 million added in 2019
• Over 4.5 million user reviews with over 600,000 added in 2019

 

More statistics are available in the press room.

We have expanded the top contributors list from the traditional 250 people to 300 in honour of our upcoming 30th anniversary and nearly 14,000 items were required to make it onto the list this year.

Progress

... From a contributor perspective by Matthew Pearson ...

2019 has been quite the year, both in film and TV and for IMDb. In-between arguing over the Game of Thrones finale and drying our eyes over Avengers: Endgame, we've been doing our best to help you, the people who make IMDb what it is, find it ever easier to do what you do. Today, the content you contribute is reaching more people than ever - IMDb, IMDbPro, one of our numerous mobile services, Prime Video's X-Ray for Movies & TV and entertainment-related answers via Amazon's Alexa around the world. There have been some big changes for content contribution in 2019, and it's an honour to work on these improvements for you: thank you for everything you've done this year.

One of the frequent pieces of feedback we have from our users is they don't know what content is missing. To address this, we have launched a beta of IMDb Answers, which surfaces missing content. Simply visit the page, select the locale (country + language), content type (e.g. release date, certificates, etc.), sorting method (e.g. trending or in theatres), and title type (e.g. film, TV series, etc.), and complete the contribution. This helps you find the content that will be most valuable to IMDb customers, and with our updated contribution UI, it is quicker than ever to share your knowledge with the IMDb community (and P.S. - it works on your mobile device). In the office, we've found it especially rewarding to add content when the titles or names are trending - have fun!

In addition to new ways of contributing, we've expanded the content types you can contribute on IMDb. For example, for the first time, you can now contribute non-English plot outlines. Special thanks to all the contributors who are helping us test this while it's in beta (and see here if you'd like to get involved). We've also done a lot of work behind the scenes to make our database fully UTF-8 compliant. While you won't see a lot of change just yet, this paves the way for more exciting developments moving forward - stay tuned!

Likewise, we've made it easier for you to find out what happens to your contributions. We've significantly extended our "Track Contribution" feature across many more content types. You can visit your contribution history page and click the "Track Contribution" button to get started. We've also enabled you to provide explanatory comments with everything you contribute.

To further support our IMDbPro contributors, we've improved the time it takes for your Contact data to appear on the site, now typically in less than 10 minutes of us approving your contributions. We've created a new crew department for 'Script and Continuity', based on feedback from you and the industry. We've also set new records by processing more of your contributions within 24 hours than ever before, and responding to support contacts faster than ever.

With all the changes this year, GetSatisfaction remains your destination to keep up-to-date on new feature announcements, and to be involved in policy discussions. If you want to know more about new initiatives, speak up on the Ideas section with your interests - we want to work with you.

Additionally, for the first time ever, we hosted a number of local contributors at San Diego Comic-Con (special shout out to Mike Johansen for agreeing to be interviewed with Col). We also hosted a second contributor meet up in India in October, and we are looking forward to increasing these types of contributor events next year - watch this space!

And of course, a special thank you to all of the GetSatisfaction champs, beta tester contributions, and each and every one of you, from all of us on IMDb's Content team. And congratulations if you made it to the Top 300 this year.

Happy New Year - and see you in the roaring 20's!

Matthew Pearson
Manager - IMDb Database Content

... From a customer perspective by Col Needham ...

We began 2019 with the launch of IMDb TV in the US where you can now watch hundreds of movies and TV shows for free either directly on IMDb.com, on our mobile apps or via the IMDb TV channel on almost any device which has access to Amazon Prime Video Channels. The service is advertising supported and you can now filter by IMDb TV availability in many places on IMDb (or use an advanced title search) to find something to watch.

We continued to expand the production of our IMDb Originals videos to keep you informed of everything happening in the world of entertainment or take you to a festival or event. This also included our first ever scripted show, the delightfully funny "You're Not a Monster" (2019) which is packed full of movie monster references and in-jokes. You can also follow us on Twitch for live interviews and premiere coverage.

Beyond IMDb TV, we have also expanded our title pages to show you where you can watch the title on other Amazon Prime Video Channels, HBO, Starz and PBS (in addition to Prime Video itself).

Our international expansion has continued with more local content including local titles, posters, trailers and ratings certificates in more countries.

Thanks once again to our poll community for the inventive polls, which now have more than 18,000,000 votes.

We are in the process of launching more consistent navigation and home pages across the IMDb mobile site, desktop site and mobile apps with some updates already live.

For more details on updates to our mobile apps including the launch of mobile advanced title search, you can read release notes in the iOS and Android stores. You can also follow us on our various social media channels: Facebook, Instagram, Twitch, Twitter, and YouTube or sign-up for our regular emails.

For entertainment industry customers, we offer IMDbPro and Box Office Mojo. IMDbPro now includes thousands of additional casting notices from partner services, along with more industry news and trending dashboards on the new IMDbPro home page. We relaunched Box Office Mojo with a new design and the site is now built upon new technology which will enable us to deliver faster in the future. The IMDbPro experience now includes much more detailed box office information, powered by Box Office Mojo. For example, see reports by country or person or distributor.

IMDb began as my movie diary as a teenager in the 1980s. My first diary entry was 40 years ago and I have been tracking every movie I have seen since 1 January 1980. I do this now by voting and checking-in on IMDb, plus I maintain an IMDb list for each year. I saw my 12,000th movie in December 2019 (unique movies, not even counting repeat viewings). On a related note, in conjunction with Curious Charts we have created an IMDb Top 100 bucket list poster, available at Amazon.com, where you can check-off how many of the Top 100 highest rated movies on IMDb you have seen.

To celebrate 2019 from an entertainment perspective, please see our Best of section. Onwards now to 2020, our 30th birthday year and to serving you better whenever and wherever you access IMDb. If you would like to join our team, please keep an eye on our jobs page.

Feedback

Thanks again for all of your support during the year. As always, ideas and constructive feedback are welcome via GetSatisfaction, where you can also propose and vote upon ideas, including those pertaining to the following topics: IMDb, data, iOS, Android and IMDbPro. 

We wish you a Happy New Year!

Col Needham
IMDb Founder and CEO
on behalf of the whole IMDb Team

Introduction and Thanks

Welcome to the 24th edition of our letter to recognise and celebrate IMDb's top data contributors of the year, which is again being sent to everyone who contributed data in 2018. If this is your first time reading, I am IMDb's Founder & CEO and you can catch up on old editions of the letter here, as well as follow IMDb's future progress in our press room. We passed a number of milestones in 2018 – 20 years as a subsidiary of Amazon.com in April, the 25th anniversary of the launch of our first web site in the summer, and our 28th birthday online in October. It has been quite a year and we are grateful for all of your support. Thank you.

IMDb is built by you, our data contributors, so we want to thank each and every one of you for helping us to grow in another record year, whether you added just one item or whether you were #1 in the top contributor list below. Throughout the year we have worked on making it easier for you to contribute, to process your updates quickly, to be more consistent with our policies, and we started to provide a real-time status on all pending updates (see the new contribution history beta test).

Earlier this year Amazon's Jeff Bezos wrote about people's ever increasing expectations in his annual letter to shareholders - this has particularly resonated with us as we strive to improve IMDb for both our contributor community and our hundreds of millions of monthly visitors worldwide. We are building more new features as well as making existing features more consistently available across all of IMDb's websites and mobile applications to try to exceed your expectations. We are always thrilled when we are able to bring IMDb to new devices and services; you never know where something you have contributed may appear next.

The Numbers

The table at the end of this message shows the number of approved, non-duplicate data items which the Top 250 have contributed in 2018, including corrections and deletions. New records have been set in terms of the total number of contributors (600,000+) and overall volume. Yet we still managed to achieve further reductions in the time between submission and publication.

IMDb now includes:

• Over 5.6 million titles with over 700,000 added in 2018
• Over 9.5 million names with over 750,000 added in 2018
• Over 105 million filmography credits with over 14 million added in 2018
• Nearly 4 million user reviews with over 400,000 added in 2018

 

More statistics are available in the press room.

Over 14,000 items were required for you to make it onto the Top 250 list this year.

Progress

... From a contributor perspective by Thomas Porter ...

Looking back at the changes over the past year is always a pleasure. Sharing the improvements with you, a real privilege. Whether you're a dedicated archivist, industry professional or armchair critic, your content helps power careers and settle viewing decisions (and bets) the world over. Significantly, it's not just visitors to IMDb's websites and apps who benefit. Today IMDb's content is helping to reinvent the video-watching experience via Prime Video's X-Ray for Movies & TV and power entertainment-related answers via Amazon's Alexa. Your contributions can have an enormously wide reach, one that is expanding fast.

With that in mind, for IMDb's Content team, 2018 will be remembered as the year we started to get serious about structured, international data. Having the right answers at the right time in multiple languages, and presenting them in a way that makes sense in text, voice and other media formats has been a big focus and we're hugely grateful for everyone who has been involved so far. Many of you have been adding international title text for years (thank you) and we were pleased to roll-out a well-received policy change to enable us to collect even more locale-specific title information. We also launched language and country-specific tagging for posters. Check out these versions of the Avengers: Infinity War (2018) poster, tagged with Portuguese and Hebrew.

Elsewhere we're still laser-focused on making it easier for you to contribute. In 2018 we launched brand new contribution interfaces for User Reviews on apps and our mobile site, and for Title FAQs on our regular desktop site. For the latter we're now open to submissions of questions without answers to encourage those that do know to help those that don't. We also launched a new Data Gaps feature to surface missing key title content including runtimes, release dates and plots. We'd love to hear your feedback on new contribution initiatives like this, so please do give it a whirl.

We also just announced a new interface that provides easy, bulk-access to subsets of IMDb title and name data. Check it out if you like your data straight-up.

Speed of service continues to be a major focus. In 2018, a record-breaking number of your contributions were processed within minutes, most within hours, and 95% of everything within 24hrs. For the remaining 5%, we work around the clock to ensure no contribution sits around for more than 5 days. Our customer service speed has also accelerated. Over the year 95% of your contacts were handled within 24hrs on Get Satisfaction and via the new-for-2018 IMDb Help Center (helping scores of you find answers without having to contact us – the speediest type of service there is).

Last but certainly not least, in 2018 we've had more direct contact with a wider array of contributors than ever. Our help community on Get Satisfaction is still the place to keep abreast of the latest feature announcements and have your say on content policy changes (see these recent discussions on Company names and writer credits, for example). Our new ventures into internationalization, however, have led us to many new contributors from across the globe and we've been blown away with the willingness and enthusiasm to get involved (special shout out to janusminoa and ljdoncel, you rock!). We even ended the year with a face-to-face contributor event in Mumbai. Col Needham and several of the team had a blast – thank you for hosting us, India!

If you're keen to get involved in new initiatives, please do make yourself known on Get Satisfaction. We'd love to work with you.

On behalf of IMDb's Content team, thank you, thank you, thank you to our Get Satisfaction Champs, our localization participants, our Beta testers and to each and every one of our contributors. Huge congratulations if you made the top 250 this year.

Happy New Year everyone, see you in 2019!

Thomas Porter
Manager - IMDb Database Content

... From a customer perspective by Col Needham ...

This is an exciting time to be a fan of movies and TV (and related visual media) because we are living in a golden era of choice and convenience: it has never been easier for people to tell stories on-screen and it has also never been easier for audience members to watch this content. We love connecting storytellers to their audience and we love it when you, our customers, find something great to watch via a search, recommendation or other IMDb feature. As technology advances we always look to provide new ways to access IMDb on more devices. When we launched back in 1990, the ability to search IMDb by voice would have seemed like something from a science fiction movie, yet this is now a common experience with IMDb helping to power entertainment queries on Alexa (and recently not only in English). We will continue to help you to get answers for all your entertainment questions, to watch wisely and to share your passion for entertainment with other IMDb customers worldwide.

On a related worldwide note, India is now our #2 country by size of our active user base, behind the US at #1 and replacing the UK (now at #3). I am just back from my first-ever visit to India with some of the team in December and it was an honour to meet our top contributors and industry professionals there. In support of our international expansion, we also recently added Hindi and Turkish translations to fixed labels within the IMDb Android app. Look for more locally relevant content across IMDb wherever you are located in 2019.

We have continued to produce a variety of own video content and what better way to find a list of it than using an IMDb advanced search. In particular, we have spun-off features from The IMDb Show including IMDbrief. The IMDb Studio filmed interviews at The Sundance Film Festival, The Oscars, South by Southwest, The Cannes Film Festival, San Diego Comic-Con, The Toronto International Film Festival, The Emmys and New York Comic-Con.

Our end-of-year section, Best of, is bigger than ever and celebrates the year in entertainment. We presented a number of IMDb STARmeter awards across the year: Bill Skarsgård, Pom Klementieff, John David Washington, Olivia Munn, Olivia Cooke, and Jacob Elordi. The award is based upon actual traffic to IMDb so every page you visit effectively forms part of the vote.

We followed our 2017 technology migration with a regular cycle of site updates both behind-the-scenes and visible to you. Updates included user reviews, lists, advanced title search, https support and a new video player.

Thanks again to our poll community for the inventive polls, now with over 15,000,000 votes.

Beyond the main web site, we regularly release updates to our mobile apps and you can read release notes or reviews in the iOS and Android stores. You can also follow us on our various social channels: Facebook, Instagram, Twitch, Twitter, and YouTube or read our growing number of regular emails.

For entertainment industry customers we offer IMDbPro and Box Office Mojo. On IMDbPro we launched a new design of the main pages based upon extensive customer research; we added many features to the iOS app; we launched an Android app; we are especially pleased with the launch of IMDbPro Track allowing you to be notified when people or titles in which you are interested appear in the news. IMDbPro is also proud to be able to support the ReFrame initiative.

We have an exciting 2019 planned and we look forward to serving you better whenever and wherever you access IMDb. If you would like to join our team or have friends or contacts with the very particular set of skills we are seeking, please keep an eye on our jobs page where we are regularly recruiting in the UK (Bristol, London) and US (Seattle, LA, NYC).

Thanks and Feedback

Thanks again for all your support during the year. As always, ideas and constructive feedback are welcome via Get Satisfaction, where you can also propose and vote upon ideas, specifically including: IMDb, data, iOS, Android or IMDbPro.

We wish you a Happy New Year!

Col Needham
IMDb Founder and CEO
on behalf of the whole IMDb Team

Introduction and Thanks

Welcome to the 23rd edition of our end-of-year message to IMDb's top data contributors. A year in which we celebrated IMDb's 27th birthday and in which we saw a record number of data contributions. In addition to sending this letter to our Top 250 contributors, it will now be distributed to everyone who contributed data in 2017. If this is your first time reading, I am IMDb's Founder & CEO and you can catch up on old editions of the letter here, as well as follow IMDb's progress in our press room.

We could just write "thank you" some several tens of millions of times, once for every new update you contributed in 2017, however, in this letter we like to draw attention to some of the achievements across the year. Let's start with an individual "thank you" for everything you have personally contributed - we could not do it without you - every data contribution is important, whether you are in the Top 250 or whether you made only one update.

We have continued to build new features across IMDb's website & mobile applications and we recently completed a major technology upgrade which will significantly increase the pace of developments in 2018 and beyond for our 250+ million monthly visitors worldwide. We are thrilled to see IMDb content in use outside of the IMDb platform, particularly at our parent company of (nearly) 20 years, Amazon.com. You will see IMDb content weaved throughout the Amazon Video experience, and IMDb is powering more of the entertainment questions via voice interfaces on Alexa devices too (especially try the fun MovieBot skill).

The Numbers

The table at the end of this message shows the number of approved, non-duplicate data items which the Top 250 have contributed in 2017, including corrections and deletions. A new record of nearly 500,000 different people in turn contributed a record volume of data in 2017. Even though contribution volumes have increased and the database is more complete, we still made significant reductions in the time between submission and publication, expanding our weekend and international teams in the process.

IMDb now includes:

• Over 4.8 million titles with over 650,000 added in 2017
• Nearly 8.8 million names with over 700,000 added in 2017
• Over 93 million filmography credits with over 12 million added in 2017
• Over 6.8 million images, 3.4 million videos and 3.5 million customer reviews

 

More statistics are available in the press room.

The minimum number of items required to be in the top 250 contributors exceeded 12,000.

Progress

... From a contributor perspective by Thomas Porter ...

Another exciting year end, another Star Wars movie to argue about (yes, that is three references for three years in a row but who's counting?) and another trip down memory lane to look back at all the contribution-related changes and improvements. It has been quite a year...

Last year we celebrated processing 90% of contributions within 24 hours from the point of submission. In 2017 we upped this to 95% within 24 hours and took a new goal to make sure none of the remaining 5% waited more than 5 days to be processed. We care deeply about this service level and we've had a lot of positive feedback following our focus to improve it. Don't forget, earlier this year we launched a new processing times page so you can keep an eye on progress.

We're also proud to have continued to handle 95% of your customer service contacts within 24hrs. Regulars on Get Satisfaction will have noticed all the new staff faces announcing changes and answering questions quickly, and of course we're all familiar with and eternally grateful to our Champions. Special thanks to you all for making the community so invaluable. In an effort to improve our customer service even further we also launched https://help.imdb.com/ - our new help hub centralizing submission guides, FAQs and help content in one handy place.

Speedy service was not the only focus. Speed of data availability has been super-charged over the past few years and 2017 welcomed in one of the final non-rapidly published areas of IMDb; the submission interface. Now, instead of having to wait up to 1-2 days for the submission interface to update following a data change, contributors can submit a subsequent change almost immediately (add episodes to a just-published TV series, for example). Long-time contributor Marco put it neatly: 'Just when I thought processing of contributions couldn't be faster :)'. We also (just) launched suggestion search for Titles and Companies within the new title submission form, which should make it a lot easier and faster to find the right pages.

One large piece of work spread out over the year has been replacing the technology stack known as 'Swiki', previously home to a handful of wiki-style un-vetted data types with submissions limited to a pre-approved whitelist of contributors. In its place we've launched brand new experiences for Characters, Title FAQs, Parents Guides and a new Plot page combining Synopsis with Outlines and Summaries. While we have had to say goodbye to or temporary pause some of the old page features, importantly all contributed data to these data types now benefit from the same contribution experience, vetting process and rapid publish as standard. For many of the same reasons we also rebuilt the old User Review contribution pipeline coinciding with the new Review sub page launch, and changed the supported formats for creating links within contributions.

While the benefits are not always immediately obvious, deprecating this old technology represents significant progress for the future of contribution, enabling us to focus on building bigger and better experiences next year and beyond. Thanks so much for your continued patience and support while we got to this point.

Now we're in this position, there has never been a better time to get involved on Get Satisfaction to provide your feedback and ideas to help shape that future. From contribution feature requests (like this one to have more control over primary title images, which we built and announced here earlier this year) to data policy discussions (like this announcement of our Motion Capture Cast policy) so we keep our guidelines fresh and in line with the ever evolving industry - whatever you want to discuss, we want to hear it.

So, thanks a million again to the Champs, the contributors, the Beta testers and the Get Satisfaction community. I know I speak on behalf of the entire IMDb Content team when I say it's a real pleasure to work alongside you all. See you in 2018!

Thomas Porter
Manager - IMDb Database Content

... From a customer perspective by Col Needham ...

We remain true to our original vision of gathering and organizing the largest collection of entertainment information and making it available on a wide variety of platforms. Our aim is to be the first thought for all of your entertainment information needs, whether you are a deep fan, a casual consumer, or an entertainment industry professional.

The rhythm of the entertainment industry comes from festivals, awards and the release of new movies and TV shows across the year. There is literally never a dull moment here. Our team brings coverage of these to you as they happen, increasingly with live video. New in 2017 were: our viewing party for The Oscars; an expanded IMDb studio space at The Sundance Film Festival; a bigger presence at San Diego Comic-Con; our interview studio at The Toronto International Film Festival; and our live show at New York Comic-Con. In 2018 you will see more video on IMDb and more of it live with improved playback and device compatibility.

The IMDb STARmeter awards were presented at various events to Peter Dinklage, Stan Lee, Tatiana Maslany, Sverrir Gudnason and Sam Rockwell. The award is based upon actual traffic to IMDb so every page you visit effectively forms part of the vote. Your visits to IMDb also define many of the lists in our Best Of 2017 section - thank you there too.

Finally in editorial, special thanks are due to our wonderful and active poll community whose often fun and always inventive polls appear across the IMDb sites and apps throughout the year. For poll fans, we also have a growing number of FanIQ quizzes.

One of the things which makes working at IMDb exciting for me is the way we are always improving the services and features offered to our customers, even beyond the continuous (by the second) growth in the content available. We have the main site, a mobile site, the iOS app, the Android app, the IMDbPro site, the IMDbPro iPhone app, Withoutabox and Box Office Mojo. All of these sit on top of our 250+ million item database. This means we almost never run the same software on two consecutive days (or these days, two consecutive hours). To better manage all of this complexity and to allow us to make even faster progress in future, a big focus during 2017 has been to complete the move to our new technology platform. We announced this on Get Satisfaction and we appreciated your patience while we completed this work.

The technology update does mean some temporary feature losses on the IMDb site in much the same way you would prune a garden to enable future growth. We will work on the highest impact items early in 2018 at speed, since everything is now on the same modern software system. We already simplified, replaced or updated over 200 different features or software systems, including several major ones to achieve this goal. Two of the more visible enhancements which launched late in 2017 are: support for list editing on the Android app; and the addition of all user reviews to our mobile apps instead of the previous tiny subset. This is in addition to the resolution of countless bugs in the old systems plus the implementation of many feature requests gathered in the ideas section of Get Satisfaction over the years.

We are particularly pleased with the progress on our mobile apps in 2017 and you can read release notes or reviews in the iOS and Android stores. We will continue to work on creating simple, fast, and easy features which are as consistent as possible between the various IMDb web sites and apps.

One of our goals is to make advertising units which our customers will love. If you are located in the UK or US, you may have seen our updated enhanced title pages, with Blade Runner 2049 (2017), Star Wars: The Last Jedi (2017) and Jumanji: Welcome to the Jungle (2017) being team favourites.

On IMDbPro we have launched a steady stream of features and updates, including: the ability to manage featured images on IMDb/IMDbPro/Amazon Video; an easier resume data management system; streamlined news; improved box office; easier sign-up with Amazon Payments; and the much-requested IMDbPro iPhone app.

Our film festival submissions platform, Withoutabox, welcomed new festivals including Tribeca, The LA Film Festivals and (local to us) The Bristol Encounters Short Film Festival, as well as continuing to represent major festivals such at The Sundance Film Festival, The Toronto International Film Festival and The Edinburgh International Film Festival. We added new search options for filmmakers and improved judging and management tools for festivals are now launching.

Overall it has been a busy year for updates and one which has also seen a record number of new customers registering with IMDb. Thanks to our growing international community, we now have over 200,000 Indian movie, TV, and celebrity pages on IMDb. We have observed strong growth in our user base from India, and are happy to see strong engagement with our trending feature. This helps fans stay up to date on the global movies and TV shows trending in India, as well as the most anticipated Indian movies. We have grown our presence on social media and hopefully many of you are enjoying our regular email program which will become more customized in 2018. We added ticketing options via Atom Tickets in summer, with fun features such as the ability to order drinks and snacks to be ready-made for collection upon arrival at the cinema. IMDb data is becoming more alive via the addition of features such as soundtrack samples too. Finally, after 26 years in operation, we are moving the public IMDb data from FTP to an Amazon S3 and https replacement service.

We are looking forward to a fabulous 2018 and to serving you better as both contributors to and customers of the IMDb data. If you would like to join our team or have friends or contacts with the very particular set of skills we are seeking, please keep an eye on our jobs page where we are regularly recruiting in Bristol or London in the UK and Seattle, Santa Monica or New York City in the US.

Thanks and Feedback

Thanks again for all your support during the year. As always, ideas and constructive feedback are welcome via Get Satisfaction.

We wish you a Happy New Year!

Col Needham
IMDb Founder and CEO
on behalf of the whole IMDb Team

Introduction and Thanks

Welcome to the 22nd edition of our end-of-year message to IMDb's top data contributors. I am IMDb's Founder & CEO and it is a real privilege to co-write this letter each year. In the process of writing it, I enjoy the opportunity to remind myself of what IMDb has been able to achieve across the year, all thanks to your help. The most important thing is to thank everyone who has contributed data to IMDb in 2016, and therefore has built upon the contributions of previous years from 1990 onwards. We could not do it without you and every data contribution is important.

We recently updated our promotional video which also serves as a great reminder of how IMDb is used by over 250 million customers worldwide each month and also how IMDb is used within the entertainment industry. Please take a few minutes to watch the video at https://www.imdb.com/video/imdb/vi1376433177/ and, if you are interested in more background, please visit our press room at https://www.imdb.com/pressroom/

This message is first being sent to the 250 most prolific contributors in 2016. It will also be shared widely such that everyone can appreciate your efforts, including being placed alongside previous letters in the Contributor Zone at https://www.imdb.com/czone/top_msg

Across 2016 we have continued to build new services on the IMDb website and on the IMDb mobile apps, as well to place more IMDb content on other devices and services. In particular within the viewing experience on Amazon Video, where we help people discover great movies and shows to watch and to learn more about them before, after and during their viewing (on the latter, see https://www.imdb.com/x-ray/). You will also see IMDb ratings on more services, including on several airline in-flight entertainment systems.

If you have contributed any data in 2016, our gratitude applies equally to you. Thank you.

The Numbers

The table at the end of this message shows the number of approved, non-duplicate data items (including deletions / corrections) which you have contributed in 2016 and your position within the top 250 contributors. This has been a strong year for contributions and one in which we saw a record number of people contribute to IMDb, with contributions from over 450,000 different people in 2016 alone. We are especially proud of the new image upload system, which has increased the image coverage on IMDb beyond all our expectations. Even though contribution volumes have increased, we have made significant reductions in the time between submission and publication.

The headlines from the 2016 numbers are:

* IMDb covers over 4 million titles with over 475,000 added in 2016

* IMDb covers over 7.5 million names with over 700,000 added in 2016

* IMDb includes over 81 million filmography credits with nearly 10 million added in 2016

More statistics are available at https://www.imdb.com/stats

The database gets more complete each year, so in theory there ought to be fewer holes in the coverage to fill, which makes these growth numbers even more remarkable. For the first time, the minimum number of items required to be in the top 250 contributors exceeded 10,000. This is an exciting time for fans of film and TV as the opportunities to create and watch more content expand.

On a personal numbers note, IMDb began for me well before our public launch on the pre-web Internet in 1990 when, as a teenager in the early 1980s, I started to record details of the movies which I saw in a database which I had built myself. As a result, I have been able to count every full-length movie which I have seen since January 1980 in my IMDb ratings history. 2016 became a landmark year for my film viewing as I saw my 10,000th unique film, which was A Monster Calls (2016) featuring IMDb STARmeter award winner Felicity Jones as announced via https://www.imdb.com/pressroom/press_releases_ind/2016/10_17

Progress

... From a contributor perspective by Thomas Porter ...

When we're not arguing about where Rogue One (2016) fits into the correct Star Wars viewing order, the IMDb content team spent much of 2016 building on the foundations laid in previous years to improve the contribution experience. Following last year's image tagging launch we've built a pipeline for contributors to upload images to titles; continued to expand the mobile submission interface (and made an important change to the old desktop one); and driven significant improvements to service levels.

First up one of our proudest moments of the year has been the launch and adoption of title image upload. We've been overwhelmed with the quantity and quality of your image submissions of posters, stills and artwork. Thanks to you IMDb is an even more content-rich and good-looking destination. A big shout out to those contributors involved in the Beta and those that continue to delight us with awesome images every day.

In last year's letter we raised a glass to halving the longest wait for a vetting decision from 14 to 7 days. This year we've expanded our team of Data Editors to handle 90% of data contributions and 95% of content-related customer service contacts within 24 hours of the point of submission, including on weekends. We've always worked around the clock but handling helpdesk messages within 24hrs 7-days-per-week should be noticeable to those of you who use our report forms, for example, to request primary image changes, event creation or company edits.

Staffing changes are not the only recipient of 2016's toast. A large portion of our data processing improvement is thanks to technological investment, including the decoupling of data attached to new titles, names and companies. Now, once a new title is approved all the filmography and title-related data submitted with that title is released for processing straight away. You should see it go live on the site much quicker. This kind of behind-the-scenes development is like stealing the design plans for the Death Star. Work like this makes it much easier to fix and build new contributor-facing features moving forward. Some of this work enabled us to launch a new filmography section for location managers.

As for improving existing contributor tools we recently rolled out Name Suggestion Search. Now, as you begin entering a name in the filmography form we provide suggestions based on what you've typed and the context of the submission. We're trying to reduce the number of steps needed to contribute data and increase the accuracy of submissions. To read more about this feature and to help make it even better, visit our Get Satisfaction community forum: https://getsatisfaction.com/imdb/topics/contribution-name-suggestion-search

In fact Get Satisfaction is the best place to keep abreast of all our launches and updates: https://getsatisfaction.com/imdb/categories/imdb_imdb_contentdata_issues?topic-list[settings][type]=update

Your feedback here directly helps to improve our contributor tools and shape our development roadmap so please keep it coming. Over the past year if you've helped out a fellow contributor, participated in a Beta, submitted an idea or debated a data policy, thank you (especially our champs, you guys rock: https://getsatisfaction.com/imdb/details/champions). Even if you haven't because you're too busy contributing cool data to get involved, thank you too. IMDb wouldn't exist without you.

From everyone in the Content team, thanks again and Happy New Year! Here's to 2017.

Thomas Porter
Manager - IMDb Database Content

... From a customer perspective by Col Needham ...

Outside of improving the contribution experience, our big themes in 2016 have been to continue to build and improve upon the features and services which sit on top of the unique database content, and to expand internationally. Our aim is to be the first thought for all your entertainment information needs, whether you are a deep fan, a casual consumer, or an entertainment industry professional.

Rather than the traditional month-by-month look, we are going to group the progress by theme. First, there is now a set of regular events which form the backbone of our editorial calendar. This year we have grown our editorial team and added new events and new types of content. Our awards season coverage is located under https://www.imdb.com/awards-central/ and, new for 2016, is a dedicated film festival section under https://www.imdb.com/festival-central/ to conveniently group our year round festival coverage in collaboration with our Withoutabox festival submissions team.

Thank you also to our active poll community who help to engage IMDb users with fun questions on our home pages and on https://www.imdb.com/poll/ throughout the year. By genre we added a horror section at https://www.imdb.com/scary-good/ and, in terms of viewing opportunities, an Amazon Originals section at https://www.imdb.com/amazon-originals/ and Holiday Streaming at https://www.imdb.com/streaming/ along with sections for coverage of specific titles or franchises, including https://www.imdb.com/star-wars/. The editorial year always ends with our annual Best Of section at https://www.imdb.com/best-of/ which reviews the year using IMDb data. You can always keep track of other timely editorial content via the IMDb Picks section at https://www.imdb.com/imdbpicks/

The IMDb STARmeter award is now presented twice per year and the 2016 recipients were Bryce Dallas Howard and Felicity Jones. The award is based upon actual traffic to IMDb so every page you visit effectively forms part of the vote. Bryce received her award at Sundance in recognition of her #1 position in the 2015 breakout star listing in our annual STARmeter list, see https://www.imdb.com/list/ls073917212/videoplayer/vi2784212249. Felicity received her award at Toronto in anticipation of the stellar fourth quarter which saw her appear in three movies and hit #1 in STARmeter on several weeks, including the final chart of 2016 this week, see https://www.imdb.com/videoplayer/vi1554429465. The 2015 recipient at Toronto, Brie Larson, went on to win the Best Actress Oscar for her performance in Room (2015).

Building upon the success of video last year, we first expanded our Sundance Studio at https://www.imdb.com/sundance/video. We updated the design of title pages on the website to more prominently feature trailers and other videos. At the Oscars we were able to broadcast video interviews live from the arrivals red carpet for the first time. At Comic-Con we partnered with filmmaker Kevin Smith on a set of fun and informative video interviews and broadcasts from the event, see https://www.imdb.com/comic-con/. At The Emmy Awards we broadcast a live show from backstage and we were the first media outlet to be granted filming access to the after-party, see https://www.imdb.com/emmys/; an Emmy video highlight for us was the Game of Thrones team discussing IMDb ratings at https://www.imdb.com/title/tt6039504/#lb-vi4105156121. We are also pleased to host web-series on IMDb such as No Small Parts at https://www.imdb.com/title/tt4150832/videoplayer/vi319468825

You can see the regular improvements in our mobile apps via the release notes. We have also taken a number of steps to make features consistent between the desktop site, the mobile site and the mobile apps: we will continue working upon this in 2017. The sign-in process is now the same. The watchlist feature has been rebuilt for mobile and desktop web. The suggestion search, which anticipates the search results as you type, has been greatly expanded to include almost all names and titles rather than just a popular subset and is available everywhere. We rebuilt advanced title search so that it is faster and the results are more timely as it updates continuously, rather than on a once per day build cycle.

Internationally we were pleased to launch the IMDb India Spotlight earlier this month at https://www.imdb.com/india which serves as our home for all things related to entertainment in India, including a set of top rated charts at https://www.imdb.com/india/toprated and live trending data at https://www.imdb.com/india/trending along with quizzes at https://www.imdb.com/india/quiz. We also added a Top Rated English Language Movies chart at https://www.imdb.com/chart/top-english-movies

Our professional services team, which includes IMDbPro and Withoutabox, continued to make progress on behalf of our customers in the entertainment industry. On IMDbPro we now enable professionals to control their Known For titles and their primary profession in search results, see https://www.imdb.com/help/show_leaf?knownforcontrols. For filmmakers submitting to festivals via Withoutabox, we launched a new submissions interface as announced at https://getsatisfaction.com/imdb/topics/submit-to-sundance-today-with-the-newly-redesigned-withoutabox and, for festivals receiving those films, we launched an Amazon FireTV app which allows festival programmers to better view them.

We are pleased with the overall progress in 2016 and we already have an exciting 2017 planned also with improvements to the depth and range of editorial content on IMDb, along with making more content and features available across more of the different IMDb platforms and social network feeds as appropriate. If you would like to join our team or have friends or contacts with the very particular set of special skills that we are seeking, please keep an eye on our jobs page where we are regularly recruiting in Bristol or London in the UK and Seattle, Santa Monica or New York City in the US: https://www.imdb.com/jobs

Thanks and Feedback

In recognition of your contributions, as usual, we are offering everyone in the top 250 free access to IMDbPro for all of 2017. We will send a separate message with details and an access code within the next few days.

Thanks again for all your support during the year. As always, ideas and constructive feedback are welcome. Please join us in the Contributors' Help message board for policy discussions:

https://www.imdb.com/board/bd0000042/threads/

or contact us via Get Satisfaction:

https://getsatisfaction.com/imdb

Thanks and we wish you a Happy New Year!

Col Needham
IMDb Founder and CEO
on behalf of the whole IMDb Team

Introduction and Thanks

Welcome to the 21st edition of our end-of-year message to IMDb's top data contributors. This has been a landmark year for us in which we celebrated IMDb's 25th birthday in October. We believe this makes us unique in being founded on the Internet and still around today so thank you to everyone who has ever contributed to IMDb since 1990. We could not do it without you.

This message is being sent to the 250 most prolific contributors in 2015. It will also be shared widely such that everyone can appreciate your efforts. We are pleased to see many new names on the list alongside our oldest supporters. Your contributions are now accessed by over 250 million monthly visitors to IMDb across the web, mobile apps and various hardware devices. Thank you.

The Numbers

The table at the end of this message shows the number of approved, non-duplicate data items (including deletions / corrections) which you have contributed in 2015 and your position within the top 250 contributors. Newly included for 2015 are the additions/corrections of photo tags.

In total there are now over 200 million items in the IMDb database, collected since our launch in 1990. Some highlights from the 2015 numbers:

* over 3.5 million titles with over 400,000 added in 2015

* over 6.9 million names with over 700,000 added in 2015

* over 71 million filmography credits with over 8 million added in 2015

IMDb has covered titles in production and development for over 20 years. In November we added a very special title that takes our coverage of future movies to the year 2115 via https://www.imdb.com/title/tt5174640/ and therefore expands our data coverage years to 1874-2115 which is 242 years!

More statistics are available at https://www.imdb.com/stats. For some perspective, it took 14 years for us to reach the same number of filmography credits which were added in 2015 alone and coincidentally 14 years to reach the same number of titles which were added in 2015. We are particularly pleased to have reduced publication times despite this rapid growth.

Progress and Plans

... From a contributor perspective by Thomas Porter ...

For many of us 2015 will be remembered as the year J.J. Abrams properly awoke The Force, we finally caught up with Back to the Future Part II, and the Earl of Grantham's posh velvet curtains came down on Downton Abbey for the last time. Whether you're a gentrified time-travelling Jedi, or not, if you're reading this you're far cooler - you're an IMDb contributor, and for that we salute you above anyone (sorry, J.J.).

Before salutations let's take a moment to reflect on some key achievements. What made 2015 so special is that many of you played a part in testing and launching the new features and updates via one of our betas. We're listening to your requests, prioritizing the most-popular, and rolling them out slowly - fixing bugs and tweaking functionality as a direct result of your feedback BEFORE launch.

First up: image tagging. Since IMDb has had images, not being able to add or edit links to titles and names on those images has been a major bugbear for staff and contributors alike. Now it's finally possible. It's super easy to do (look for the 'edit tags' option) and you've been tagging in your droves. Adding to the mobile contribution interfaces launched in 2014, you can also tag from your phone.

Building on last year's launch of IMDb Contributor (https://contribute.imdb.com/), we've added two more trackable data types (you can now check the status of your trivia and image submissions) and it's now the home of the updated version of the main submission interface (you get redirected there whenever you click 'edit page'). It might not look or feel different yet (and if it doesn't, we've done a good job), but the move is an essential milestone. Tweaking functionality, once slow and difficult, is now faster and easier. Importantly, it's another step closer to syncing up the data on the site with the submission interface.

With the launch of Lifetime Contributor Badges, user profile pages now boast 8 new categories of badge acknowledging contributions in titles, filmography, trivia etc. Each badge has gold, silver and bronze classifications awarded depending on total number of items submitted within each category, ranging from 1 to 1 million(!). The more you contribute, the higher they go. If you have a gold badge, take a bow - you're already in the top 1-2% of all contributors within that category. Check out Col's profile if you want to try and beat the boss: https://www.imdb.com/user/ur1000000/ - view your own by hovering over your username in the top right-hand-corner (when logged in) and clicking 'Your Profile'.

Along with the new features and updates, we've doubled down on our commitment to you by halving and holding our processing service level agreement (SLA); over 98% of data submissions are now processed within 5 business days (down from 10 in 2014). But it's not only processing SLAs we take seriously. We split content-related Helpdesk contacts into 2 categories: Content (messages usually related to specific submissions or live data); and Report (messages usually sent to Helpdesk due to missing functionality on the site - new event requests, title deletions etc.) - we're now consistently answering those contacts within 3 (Content) and 7 days (Report).

Over 80% of problems and questions raised on our dedicated help community on Get Satisfaction are answered within 7 days, in no small part thanks to our awesome Champs who've worked tirelessly all year to make the community what it is; an immensely helpful resource. We check and respond to messages on the Contributors' Help Board every week and it's still a great resource for our top contributors to discuss policy. We're using both forums to gauge opinion and collect ideas for ways to improve the contribution experience.

The future: We can't say too much, but it's safe to say that continuing to drive down processing and publishing times is going to feature heavily in 2016. As is continuing to build on the features available on IMDb Contributor and taking advantage of the new submission interface platform.

Please keep your ideas and feedback coming on Get Satisfaction because we need your input - not only to keep IMDb the greatest entertainment database in the world, but to help shape the tools and features we use to build it. We really can't thank the Champs and Beta testers enough, and if you'd like to get involved in 2016, get in touch (and yes, for the completists, there's a profile badge for both).

Finally, as promised, to mark 25 years of IMDb in 2015, for the first time we've published a list of the top 250 contributors of all time:

https://contribute.imdb.com/updates/guide/top_contributors

Thanks everyone for another wonderful year. See you in 2016.

Thomas Porter
Team Manager - IMDb Database Content

... From a customer perspective by Col Needham ...

A big theme to highlight from 2015 has been to make video a key part of the IMDb experience across our different platforms. We are a service about movies and TV so we think that viewing video should be as much a part of visiting IMDb as reading text and images. This is both in terms of watching trailers, clips, interviews etc. as well as linking to Amazon Video to watch the actual movies and shows. To add an extra dimension to viewing, the popular X-ray for movies and TV service which enhances viewing by showing IMDb content alongside the movie or show, has been expanded from Kindle Fires and Fire TVs to iPhones, iPads and Android devices. Read more about X-ray at https://www.imdb.com/x-ray/

We have continued to add features and content to our iOS and Android apps plus our mobile web site to enable you to take IMDb everywhere you go. We are working to make all relevant IMDb content accessible across all devices. We have increased the development speed of our mobile apps such that new releases are regular and frequent.

This has been a big year for editorial content and the team have covered awards, events, premieres and festivals from around the world. We hope you have enjoyed a peek behind-the-scenes at many events thanks to our on-the-ground team.

Below is the traditional month-by-month look at the highlights of 2015. Outside of these we are still constantly making improvements, adding new features or retiring old ones based on your feedback. Even putting aside the continuous data changes, we almost never run the same version of the IMDb software on any two consecutive days (or increasingly, two consecutive hours). There is always something new launching, either visibly or via a behind-the-scenes technology or process improvement.

The start of year is always about awards and we added more content to our Awards Central section:

https://www.imdb.com/awards-central/

Later in January we attended The Sundance Film Festival:

https://www.imdb.com/sundance

and also launched a video studio there filming over 30 interviews with the cast and filmmakers behind some of the most popular titles of the festival:

https://www.imdb.com/sundance/imdb-sundance-studio/

In February we added personalized recommendations to our iOS app and more video to both our iOS and Android apps. The day of the Oscars saw another all-time page view record at IMDb.

In March we upgraded our video player to support the latest HD streaming video standard which also enables us to automatically select the best video encoding rated based on your bandwidth and browser / app settings. We improved TV information by adding details to TV title pages regarding season premieres, season returns and next episode air dates. We also added an "On TV Tonight" section to the IMDb home page. We also covered the South by Southwest festival at:

https://www.imdb.com/sxsw/

In April we launched a new video upload system for our Withoutabox filmmakers and also for IMDbPro demo reels and all staff videos (including studio supplied trailers). Russell Crowe was also guest editor of the IMDb home page, including a new video feature where celebrity guest editors answer user questions at https://www.imdb.com/video/imdb/vi1866510617

In May we covered the Cannes Film Festival:

https://www.imdb.com/cannes/

In June we relaunched our film festival submissions service Withoutabox with a brand new design for filmmakers.

In July we covered Comic-Con

https://www.imdb.com/comic-con/

and also launched our new trailers page at:

https://www.imdb.com/trailers

In August we added the Top Rated TV Shows chart:

https://www.imdb.com/chart/toptv/

In September we covered The Emmy Awards with an extra focus on videos via our celebrity host, Retta:

https://www.imdb.com/emmys/video

and also The Toronto Film Festival:

https://www.imdb.com/toronto/

In October we celebrated IMDb's 25th birthday with a special editorial section:

https://www.imdb.com/anniversary/

along with a "thank you" letter from me:

https://www.imdb.com/anniversary/25-anniversary-col-letter

We also added a "TV Tonight" section to the trailers section (see tab) on:

https://www.imdb.com/trailers/

and launched the Most Popular Movies chart:

https://www.imdb.com/chart/moviemeter

and Most Popular TV chart:

https://www.imdb.com/chart/tvmeter

A popular video was this James Bond themed one, coinciding with the release of Spectre:

https://www.imdb.com/video/imdb/vi2642129689

In November we updated the photo gallery viewing experience across IMDb's mobile platforms. For example, the mobile photo gallery for my favourite actress:

https://m.imdb.com/name/nm0428065/mediaindex?rmconst=rm839575808

we also launched a new live webcast interview series called "IMDb Asks" with an archive available at:

https://www.imdb.com/feature/imdb-asks

In December we added user lists to our Android application and also launched our annual "Best Of" section for 2015:

https://www.imdb.com/best-of

We have a whole series exciting features for 2016 and we are recruiting across our offices in Bristol (UK), Seattle (Washington) and Santa Monica (California):

https://www.imdb.com/jobs

Traffic and Usage

The IMDb audience has once again grown to reach more people around the world on more devices. Your data contributions are still seen and appreciated even more widely than ever before, now by over 250 million unique customers per month on IMDb. Beyond this you will find IMDb content on more services. New in 2015 was the addition of the Amazon Echo device which uses IMDb data to answer certain entertainment related questions:

https://www.amazon.com/dp/B00X4WHP5E/

For more details on IMDb generally, please visit our press area:

https://www.imdb.com/press

We continue to encourage everyone to get involved in building a bigger and better IMDb. We thank you for playing your role in filling the gaps because, as always, every type of data and every title is important in some way; see our Contributor Zone at https://www.imdb.com/czone/ and earn more badges on your profile at the same time!

We will be sharing this message widely and so if you have contributed any data in 2015, our gratitude applies equally to you.

Thanks and Feedback

In recognition of your contributions, as usual, we are offering everyone in the top 250 free access to IMDbPro for all of 2016. We will send a separate message with details and an access code within the next few days.

Thanks again for all your support during the year. As always, ideas and constructive feedback are welcome. Please join us in the Contributors' Help message board for policy discussions:

https://www.imdb.com/board/bd0000042/threads/

or contact us via Get Satisfaction:

https://getsatisfaction.com/imdb

Thanks and we wish you a Happy New Year!

Col Needham
IMDb Founder and CEO
on behalf of the whole IMDb Team

Introduction and Thanks

Welcome to the 20th edition of our end-of-year message to IMDb's top data contributors as we head into 2015 during which we will celebrate our 25th anniversary. We are looking forward to an interesting year with many improvements planned. If this is your first year then welcome to the list. It is also good to see many familiar names, and a quick scan shows that Kurt Wallsten is the only person to have been included in every edition. Special thanks Kurt.

This message is being sent to the 250 most prolific contributors in 2014. It will also be shared widely such that everyone can appreciate your efforts.

We would first like to extend a massive thank you for all your data contributions in 2014 on behalf of the IMDb staff and our (now) 200+ million monthly visitors.

The Numbers

The table at the end of this message shows the number of approved, non-duplicate data items (including deletions / corrections) which you have contributed in 2014 and your position within the top 250 contributors.

In total there are now over 180 million items in the IMDb database, collected since our launch in 1990. Some highlights from the 2014 numbers:

* over 3.1 million titles with over 400,000 added in 2014

* over 6.2 million names with over 700,000 added in 2014

* over 63 million filmography credits with over 7.5 million added in 2014

* over 475,000 companies with over 40,000 added in 2014

* over 3,000 events with over 1,000 added in 2014

More statistics are available at https://www.imdb.com/stats. The growth continues to amaze us and we see that the number of filmography credits has nearly doubled since 2010. Thank you. Despite this growth we are pleased to report that your data is being processed and published faster than ever.

Progress and Plans

... From a contributor perspective by Thomas Porter ...

For contribution, the 2014 headlines have been dominated by new ventures. For the first time in IMDb's 24-year history, mobile contribution is a reality, and the ability to check the status of your contribution - from the moment you hit submit, right through to publish - is (albeit still in its infancy) a tangible feature. But before we get all giddy on the giant leaps, let's take a moment to raise a glass to the smaller steps ...

Data Processing: The bread-and-butter of much of what we do in the database content team is data processing. You don't have to have been a contributor for very long to recall the huge backlogs of unprocessed contributions while we battled complex database migrations and the rebuilding of legacy data vetting tools. In 2014, however, we have reaped the benefits of that work (and your patience) by processing an average of 97% of contributions within our agreed service levels (SLAs, see https://www.imdb.com/czone/times).

Compare the veritable destruction of the traditional Christmas backlog at the beginning of the year (all data types back within SLA by 9th January) to the hangover from backlog hell in 2013 (not back within SLA until 8th March) and you get the idea. Continued investment in improving tools, streamlining data workflows and simplifying data acceptance/rejection policies do not always generate celebration on their own, but these behind-the-scene stepping stones have enabled us to scale with the increase in incoming data, and reflect how seriously we take our role of processing and publishing your contributions as efficiently as possible.

For Bond fans, you might have noticed that the latest title text - Spectre (2015) - went live 20 seconds after its announcement. And the speed in which the new title for Star Wars: Episode VII - The Force Awakens (2015) was submitted, accepted and published was also impressive.

Mobile Contribution: At the tail end of 2013 we launched 'Is this interesting?' voting for trivia, goofs and quotes on mobile apps and the mobile version of the website, our first foray into mobile contribution. In September we began the process of rolling out the first ever mobile contribution interface for free text data types - Plots and Title Trivia. The result is an accessible, simple interface that sets the tone and usability for future contribution.

As well as providing a platform for the ever-growing mobile audience, our goal was to attract brand new contributors. So far, so good; since launch new contributors have increased by 45%, with a large percentage of those contributions added to our top 1,000 MOVIEmeter titles.

Track My Contribution: One of the biggest contributor pain points has always been the lack of visibility into the status of contributions, and the inability to easily find out - or convey - why data has been rejected is a major frustration shared by contributors and staff alike. In December we launched IMDb Contributor (https://contribute.imdb.com/), a new site designed to provide a solution to both.

Contributors adding new titles or episodes can now check the status of their contribution immediately after clicking 'submit'. You can see when the title is queued for processing, when it has been accepted or, in the event of a rejection, you get a clear reason why. And if that reason involves a request for missing data or verification, there is a quick link to amend and resubmit your title contribution.

IMDb Contributor is still in Beta, so if you have used it and would like to provide feedback, we would love to hear it before we roll out the feature to cover more data types in 2015 (https://bit.ly/1718T4j)

Contributor Communities: In 2014 new and seasoned contributors and industry professionals have posted more than 7,000 topics on Get Satisfaction. From contribution questions to new feature requests, our help community has become an essential resource and is still growing.

We would like to extend a massive thanks to the Champs (https://getsatisfaction.com/imdb/details/champions) - the heart and soul of the community. Between them they have posted more than 7,400 replies and comments in 2014, including fixing data on behalf of others and encouraging less experienced contributors to self-serve . If you think you have got what it takes to be a Champ, get posting. We would love to welcome you.

More thanks also go to our regular community of experienced contributors who frequent Contributors' Help, a board now dedicated to policy discussion. Over the year staff and contributors have worked together to decide and implement policy changes (like this distributor question: https://imdb.to/13Fimfh) and submission guide updates (like this recent Writers guide tweak: https://imdb.to/1zrPPTw). Of course, contributors don't always see eye-to-eye and sometimes decisions are limited by existing functionality, but more important is that we have an active forum for this kind of debate. Your input is invaluable - again, thank you.

The Future: In 2015 we will continue to grow and refine the features we have launched in the last 12 months. We will add more data types and features to IMDb Contributor, so you will be able to check the status of contributions beyond just titles and episodes. We will make more data types available for mobile contribution. And our dedication to rapidly processing and publishing your data contributions is, of course, an ongoing priority.

Following the work to move most of IMDb to a platform capable of rapidly publishing accepted data items within minutes rather than days, we have scheduled one of the last major migrations to the same platform - the submission interface. Once in sync, you will be able to add new data to just-approved titles and names, without having to wait for the old once-a-day build cycle.

Continuing to build our working relationships with contributors is vital. Be it via Get Satisfaction or through clearer advice via IMDb Contributor, we want to continue to get better at two-way communication so we know that the features we implement are among the most desired, and the processes and interfaces we improve have the biggest positive impact for contributors. And that is why we urge you to get involved in our Get Satisfaction community, where employees from all over IMDb are looking out for and responding to your requests and ideas.

For example, not being able to sort title keywords alphabetically might not seem like a big deal to some, but for the contributors who want to audit and add hundreds of keywords at a time, this implementation was a must: https://bit.ly/1wwIBvl. And as already mentioned this much requested feature - now known as IMDb Contributor - will benefit everyone: https://bit.ly/1D38F7b.

If you have any suggestions for improving the contribution experience, ideas about new data sources for ingestion or different areas of focus within the entertainment industry (emerging markets, platforms and distribution channels, for example), please share them. Or if you like the sound of someone else's ideas, give them a 'me too'. Yours could be the idea that gets championed next: https://bit.ly/1CQbOtv.

We cannot really thank you enough for all your contributions. Without you, we would not exist. So on behalf of everyone on the Content team, here's to you, our contributors. And here's to 2015.

Thomas Porter
Team Manager - IMDb Database Content

... From a customer perspective by Col Needham ...

Two big themes of 2014 have been around helping our customers to make viewing decisions and then helping them to find where to watch the titles they discover. As the number of titles available to watch grows, we are adding features to help you make sense of the viewing choices and to get more from your entertainment content. Thanks to your help we have made great strides in our coverage of TV titles in 2014 too.

Mobile continues to grow at an amazing pace and we are adding more content and features to our mobile platform with a steady stream of new app releases and updates to the mobile web site at https://m.imdb.com/. We have been very pleased by the response to our mobile apps and thank you for rating them so highly in the various app stores. Our mobile apps have now been downloaded over 100 million times. For details on the latest mobile apps see:

https://www.imdb.com/apps/

Video is also a growing area and we have launched a new video player on the web and added more videos to our mobile apps. This has enabled us to feature a number of exclusive trailer and other video premieres.

Our editorial team also worked tirelessly to keep IMDb full of fresh content each day around events, news, photos and trailers. This content increasingly includes recommendations and highlights based on the team's knowledge and love of all things movie and TV related. We also expanded our guest editor program in 2014 where celebrities provide the content for the IMDb home page for a single day.

Below is a month-by-month look at the highlights of 2014. Outside of these we are constantly making improvements, adding new features or retiring old ones based on your feedback. Even putting aside the continuous data changes, we almost never run the same version of the IMDb software on any two consecutive days. There is always something new launching, either visibly on the site or in the apps or a behind-the-scenes technology or process improvement.

The start of the year is always busy with awards season which is covered by our special section:

https://www.imdb.com/oscars/

with the 2015 season starting to be covered in our new Awards Central section:

https://www.imdb.com/awards-central/

which this year is available on the web and on mobile too.

In January we continued the migration of pages to our new technology platform to ensure faster publication of new data (and by December over 90% of IMDb's page views are now served on this new platform). We also fully launched our 'What to Watch' online interview show series which highlights movies and TV shows for our customers to watch with multiple episodes per month throughout 2014:

https://www.imdb.com/title/tt3412000/

The best place to find out about this show produced by IMDb is naturally on IMDb itself. January also saw a new all-time record day for page views on IMDb on the day of The Golden Globe awards (by comparison we served nearly as many page views on that single day than we did for the whole of 1997).

In February we launched new versions of our mobile apps to support live updates of results through the remainder of the awards season and new interface for browsing photos. We also added a 'Watch Now' section to highlight the latest releases on Amazon Instant Video:

https://www.imdb.com/watchnow/

In early March the Oscars ceremony saw IMDb's busiest ever minute when people watching at home reached for their laptops, phones and tablets to look-up Kim Novak when she walked on stage to present an award with Matthew McConaughey

IMDbPro is used extensively in the entertainment industry and in March we added the next generation of tools to help people in their professional life, starting with Pro Casting. This service allows casting directors and filmmakers to cast their projects by creating breakdowns and roles, finding matches for roles, building creative lists of talent with whom they would like to work and receiving and managing casting submissions. Actors and actresses using the service can browse hundreds of casting notices, filter them by specific criteria and apply directly for roles.

In April we added more features to help customers find where to watch titles via IMDb. This included US TV listings on the iPhone / iPad app and links to Amazon Instant Video. We launched a new monthly editorial recommendations section called IMDb Picks at:

https://www.imdb.com/imdbpicks/

In May we covered the Cannes Film Festival:

https://www.imdb.com/cannes/

We also improved the recommendations system so that on each title page we generate a better set of recommendations of related titles to watch. We updated our web site video player and added support for embedding the player on other web sites.

June saw one of my personal favourite launches of the year via the Movie Times feature in the iPhone app. This enables you to pick a movie to see in theaters based on genre, rating and other factors, as well as the times the movie starts or ends and even what time you should leave home for the theater.

In July we covered Comic-Con

https://www.imdb.com/comic-con/

In August as part of our on-going work to improve TV coverage and functionality in IMDb we added a 'Top Rated Episodes' feature to all TV /title/ pages, for example:

https://www.imdb.com/title/tt0903747/

We also added the next generation of the IMDb quiz at:

https://www.imdb.com/poll/v2/

In September polls were added to the mobile site and mobile apps and we launched a mobile version of IMDbPro, available by accessing https://pro-labs.imdb.com/ from any mobile device. We also added plot keyword relevance voting to surface the most appropriate keywords, for example:

https://www.imdb.com/title/tt0068646/keywords

There was an amusing incident around Liam Neeson's IMDb headshot covered in the press in September too:

https://usat.ly/1ztosID

In October we began a fundraising partnership with The Academy of Motion Pictures Arts and Sciences starting with a series of videos to promote the new academy museum at:

https://www.imdb.com/academymuseum/

We also replaced the IMDb video player for improved performance and compatibility across more devices. On the message boards we added support for the full set of Unicode Emoji.

November saw the launch of our new home page design and also the 'seen' service for tracking how many titles you have watched. Previously the only way to mark something as seen was to cast a vote but we realize that not everyone likes to give a specific score or can remember exactly what they thought of a movie or show seen years ago. You can track seen percentages on every name page and by title and by role. For example, how many movies in which Clint Eastwood acted have you seen:

https://www.imdb.com/seen/nm0000142-actor-movie/

Finally, in December we launched the 'seen' feature on the Top 250 and Bottom 100 pages:

https://www.imdb.com/chart/top

I managed to get to 250/250 just in time for the new IMDb profile badge for the 2014 Top 250 to be issued next week. We also improved the main site search to make it both faster and more tolerant of spelling errors.

We simplified and re-launched the Contributors' Charter at:

https://www.imdb.com/help/show_leaf?contributorscharter

With your help we will continue to innovate and grow IMDb with new features and expand the database across 2015. We are recruiting in the UK (Bristol) and US (Seattle & Santa Monica):

https://www.imdb.com/jobs

Traffic and Usage

The IMDb audience continues to expand and reach more people around the world on more devices. Your data contributions are once again seen and appreciated more widely than ever before, now by over 200 million unique customers per month on IMDb. Beyond this, you will find IMDb content being licensed and used on more services, especially on the Amazon Instant Video platform. The Amazon Fire TV uses IMDb data throughout its interface and inside the X-ray feature:

https://www.imdb.com/x-ray/

Earlier in the year we updated our marketing video with more numbers and some new celebrity testimonials showing how IMDb is used within the entertainment industry:

https://imdb.to/13FdC9B

For more details on IMDb generally, please visit our press area:

https://www.imdb.com/press

and see the 'IMDb in the News' section, including our annual 'Year in Review' section:

https://www.imdb.com/bestof2014

We would like to encourage everyone to get involved in building a bigger and better IMDb. We thank you for playing your role in filling the gaps because every type of data and every title is important in some way; see our Contributor Zone at https://www.imdb.com/czone/

We will be sharing this message widely and so if you have contributed any data in 2014, our gratitude applies equally to you.

Thanks and Feedback

In recognition of your contributions, as usual, we are offering everyone in the top 250 free access to IMDbPro for all of 2015. We will send a separate message with details and an access code within the next few days.

Thanks again for all your support during the year. As always, ideas and constructive feedback are welcome. Please join us in the Contributors' Help message board for policy discussions:

https://www.imdb.com/board/bd0000042/threads/

or contact us via Get Satisfaction for more tactical issues:

https://getsatisfaction.com/imdb

You can follow IMDb on Facebook:

https://www.facebook.com/imdb

and on Twitter:

https://twitter.com/imdb

Thanks and we wish you a Happy New Year!

Col Needham,
IMDb Founder and CEO
on behalf of the whole IMDb Team

Introduction and Thanks

Welcome to the 19th edition of our end-of-year message to IMDb's top data contributors.

This message is being sent to the 250 most prolific contributors in 2013. It will also be shared widely such that everyone can appreciate your efforts.

As usual, we would like to extend a massive thank you for all your data contributions in 2013 on behalf of the IMDb staff and our 190+ million monthly visitors.

Earlier in 2013 we updated our marketing video with more numbers and some new celebrity testimonials showing how IMDb is used within the entertainment industry:

https://imdb.to/1bwvFeS

The Numbers

The table at the end of this message shows the number of approved, non-duplicate data items (including deletions / corrections) which you have contributed in 2013 and your position within the top 250 contributors.

In total there are now over 150 million items in the IMDb database, collected over the 23+ years since our launch in 1990.

Highlights from the 2013 numbers:

* over 2.7 million titles with over 350,000 added in 2013

* over 5.5 million names with over 600,000 added in 2013

* over 55 million filmography credits with over 7 million added in 2013

* over 3.7 million company credits with over 500,000 added in 2013

More statistics are available at https://www.imdb.com/stats - everything at IMDb starts with this content so thank you once again.

Progress and Plans

... From a contributor perspective by Thomas Porter ...

Overview: 2013 has been a fun and challenging year for database content. We have had a laser-focus on vetting and publishing data quickly. And we have now moved (or migrated) most of our content to a new, slicker database. These have been huge efforts, and we are finally seeing some of the benefits of all the hard work.

We are now processing more of your submissions daily, and we plan to get faster. Once we accept data, we can put it on the site almost instantly, whereas last year it took us over a day. We are actively checking and responding to policy questions and top contributor issues on the Contributors' Help board. And our updated X-Ray experience has enabled your data to be used in new and exciting ways.

Thank you, thank you, thank you for your continued patience while we carried out the essential migration work. The above benefits are the tip of the iceberg, and the database content team will be leveraging this new platform to improve the contributor experience throughout 2014.

The Database Content Team: We have seen several new faces join the team over the year, and hopefully you will get to meet a few of them through regular correspondence via submission feedback, or via the Contributors' Help board. As mentioned we now monitor the CH board on a weekly basis, and we are constantly trying to improve the turnaround rate for answering questions and solving problems.

Get Satisfaction: None of this would have been possible without the launch of IMDb's Contributor Community on Get Satisfaction (https://www.imdb.com/help/show_leaf?getsatisfaction) for better handling of common submitter questions, leaving the board free for top contributors and policy discussion. A huge thanks goes out to the Get Satisfaction champs (https://getsatisfaction.com/imdb/details/champions) for adopting the new approach so willingly. All our champs receive a badge on their user profile on IMDb, like the Emperor here: https://www.imdb.com/user/ur5268055/.

Data Processing Speed: We have come a long way since catching up with the traditional Christmas backlog in March last year and, despite some staff shortages mid-year, the team have been completely focused on processing your submissions as quickly as possible, within our agreed service levels at https://www.imdb.com/czone/times

Since September we have been consistently meeting our processing time targets and are in a much better position to prioritize and tackle the inevitable festive yule (back)log - hopefully that 'tradition' will be a thing of the past.

Technical Platform: Our main aim in 2013 was to make new data available to customers as soon as possible after receiving it. Since October, accepted cast and crew submissions have been going live within minutes, instead of relying on the once a day build cycle. Most of our data types have since followed suit.

To make rapid publish possible we had to complete the complex migration of all content to a new database. Following the migration of titles last year, we completed the migration of companies in February, names in September, events and awards in October, movie connections in November and contact details in December.

Our internal vetting tools have benefitted from a history view, which enables us to keep track of all changes to specific data items. And we have improved metrics on submission patterns and usage. Both of which allow us to make smarter processing decisions and prioritize the work and policy changes that will provide the maximum benefit to contributors.

Events/Awards: In November we completed the migration of event data enabling contributors to add new awards through the regular submission interface for the first time in seven years. We have already added more than 100 new events to the database, and contributors can request more to be added via the help desk (instructions at https://www.imdb.com/board/bd0000042/flat/222024221).

X-Ray for Movies and TV: Following on from the launch of X-Ray for Movies and TV, powered by IMDb on the Kindle Fire HD in 2012 (https://www.imdb.com/x-ray), we have updated the experience for the launch of the Kindle Fire HDX. Now customers watching X-Ray enabled movies and TV in the US and the UK can see music, trivia, goofs, locations, crazy credits, connections and in the case of TV episodes, character information including backstories.

Over 60,000 contributors have provided content for X-Ray, 20,000 for the updated feature including more than 30,000 goofs, 47,000 soundtrack, and 57,000 title trivia items to name but a few. It is really exciting to see your contributions in front of a new audience.

The Future: 2014 is all about continuing to capitalize on the new-found flexibility of the database and improving the experience for you, our contributors, with better communication and smarter processing. We will be investing in tracking your submissions and giving you visibility into what is happening with your submissions.

We will also be kicking off the development of a new submission infrastructure in readiness for an overhaul of the submission interface, starting with mobile to make it easier for contributors to add data from anywhere.

From a content perspective we are focusing on improving our TV coverage on series and episodes. More images, more plots and much more key content to give the fans what they want in the run up to a new episode airing and on the day after broadcast. We are actively seeking new sources of information to automate the ingestion of this data, and any other content that would benefit customers visiting IMDb.

If you have any suggestions for how we can improve the contribution experience we would love to hear them. You can add your suggestions about our plans for 2014, or on any other aspect of contribution to the Content section on Get Satisfaction at https://bit.ly/1ge8Bqh - we need your ideas and feedback to help us prioritize the projects that will provide the maximum benefit to you.

Thank you all, again, for your continued support and contributions this year. Here's to 2014.

Thomas Porter
Team Manager - IMDb Database Content

... From a customer perspective by Col Needham ...

We are pleased to have been able to serve our customers in 2013 with a steady stream of updates to the IMDb web site, the IMDbPro service and our mobile applications and mobile site. Our primary aim remains to provide the most convenient access to the world's largest source of entertainment information across as many platforms as possible. We want to help you to get more from your entertainment content (movies, TV shows, celebrities and beyond) by helping you to make viewing decisions beforehand, to enhance your viewing experience itself and to improve your understanding and enjoyment post-viewing.

Once again overall traffic has grown and, in particular, access to IMDb from mobile devices is growing the fastest. Our mobile apps have been downloaded over 80 million times and outside of this number IMDb also comes pre-installed on an increasing number of devices. For details on the latest mobile apps see:

https://www.imdb.com/apps/

If your preferred mobile device is not covered with an app, please visit our mobile site:

https://m.imdb.com/

More numbers on IMDb mobile are available:

https://www.imdb.com/pressroom/press_releases_ind/2013/12_19

Our editorial team also worked tirelessly to keep IMDb full of fresh content each day including events, news, photos and trailers. Thanks to your feedback we added more TV coverage in 2013 and will continue to do so in 2014.

Below is a month-by-month look at the highlights of 2013. In addition to the items listed, we are constantly making improvements, adding new features or retiring old ones based on your feedback. Thank you.

The start of the year is always busy with awards season which is covered by our special section:

https://www.imdb.com/oscars/

In January we switched our main /title/ pages over to our new technology platform which reduced the time between new data being approved to being published. We also launched the first episode of our online video series 'What to Watch' covering The Impossible (2012):

https://www.imdb.com/theimpossible

In February traffic to IMDb on Oscar day reached a new all-time high. We also made the new IMDbPro site at https://pro-labs.imdb.com/ available to all subscribers wishing to opt-in. The new IMDbPro site has a much cleaner design aesthetic and includes new interactive STARmeter graphs, a new photo lightbox viewer, and easier navigation across the site.

March saw the expansion of the X-ray feature to include TV shows as well as movies. Learn more:

https://www.imdb.com/x-ray/

We launched new user profile pages which consolidate each customer's biography, ratings history, lists, check-ins, movie reviews and message boards posts in one location. The new profile page also has social features allowing people who make their rating history public to compare their movie tastes and includes support for our new rewards badging feature, for example, badges indicating top data contributors and top review writers. Your profile is located at:

https://www.imdb.com/profile

and you can compare your ratings with mine:

https://www.imdb.com/user/ur1000000/

See also the announcement for this feature:

https://www.imdb.com/board/bd0000040/thread/214323057

In April we continued to switch more pages into the new site design and also launched our first 'rapid publish' data type for celebrity death dates which enabled changes to IMDb data to be published live in minutes. We also added a section covering the Amazon Studios pilots:

https://www.imdb.com/amazonpilotseason/

In May we covered the Cannes Film Festival:

https://www.imdb.com/cannes/

and launched our Summer Movie Guide:

https://www.imdb.com/summermovieguide/

We also added support for custom avatars to profile pages:

https://www.imdb.com/board/bd0000040/thread/214284965

June saw the re-launch of movie ticket sales on the IMDb web site in the US via Fandango. All showtimes in theaters which are part of the Fandango network now feature a 'Get Tickets' button so you can easily purchase tickets online. This functionality was expanded to our mobile apps in July.

Also in July we completed the launch of our new message boards interface as announced here:

https://www.imdb.com/board/bd0000040/thread/216369194

In August we switched the video pages to our new video player which offers a superior playback experience and social sharing options plus add to Watchlist functionality, for example see:

https://www.imdb.com/video/imdb/vi490449177/

We also re-launched the IMDb poll:

https://imdb.com/poll

with many new features and at an increased publication frequency. Special thanks to those of you assisting with poll suggestions and poll selections.

In September X-ray was updated to version 2.0 for the new Kindle Fire device launches and to include IMDb trivia and soundtrack information related to the scene in which they appear. For TV shows X-ray added character backstories to give you a deeper understanding of each show.

We also launched a new guest editor program with our first editor being Joseph Gordon-Levitt, details at:

https://www.imdb.com/pressroom/press_releases_ind/2013/09_26

and separately we published our second episode of 'What to Watch' covering 'Rush' at:

https://www.imdb.com/WTW/Rush

At The Toronto International Film Festival we presented Olivia Wilde with our first ever IMDb STARmeter award:

https://www.imdb.com/pressroom/press_releases_ind/2013/09_09

We added an 'Is this interesting?' feature to enable you to vote on how interesting you find certain pieces of IMDb content. These votes are now used to control the display order to show the most interesting first. For details see:

https://www.imdb.com/board/bd0000040/thread/219611838

For October we launched a new navigation menu at the top of every page on the site which is designed to expose more features and includes dynamic news headlines along with a movie and star of the day. Also included in this launch was an expansion of our genre browser page:

https://www.imdb.com/genre/

In November we launched a redesigned biography page and added over 2 million automatically generated brief text biographies produced from underlying IMDb structured data to provide customers with an improved overview of each person.

In December we published another episode of 'What to Watch' at:

https://www.imdb.com/WTW/InsideLlewynDavis

We completed the 'rapid publish' support for all key title and name data to make even more sections live faster.

Finally, the 'Is This Interesting?' voting was expanded to mobile as part of a set of major updates to our iOS and Android apps.

Overall, the majority of pages on the web site are now in the latest design and running on our new faster technology platform. We will complete this work in 2014. We will also be continuing to innovate and grow IMDb with new features and expanding the database itself. We are now recruiting in Bristol (UK), Seattle (US) and Los Angeles (US) as covered on our jobs page:

https://www.imdb.com/jobs

Traffic and Usage

The IMDb audience has grown again, continuing to reach more people around the world on more and more devices. Your data contributions are seen and appreciated more widely than ever before now by over 190 million unique customers per month, up by over 30 million people in 2013. In addition to this you will find IMDb content being licensed and used on more services, especially on the Amazon Instant Video platform.

For more details please visit our press area:

https://www.imdb.com/press

and see the "IMDb in the News" section for sample coverage, including our annual "Year in Review" section:

https://www.imdb.com/bestof2013

We would like to encourage everyone to get involved in building a bigger and better IMDb. We thank you for playing your role in filling the gaps because every type of data and every title is important in some way; see also our Contributor Zone at https://www.imdb.com/czone/

We will be sharing this message widely so if you have contributed any data in 2013 and are not in the top 250 list below, we hope you will still appreciate that this message of thanks applies equally to you.

Thanks and Feedback

In recognition of your contributions we are offering everyone in the top 250 free access to IMDbPro for all of 2014. We will send a separate message with details and a special access code within the next few days.

We would like to share this note on the IMDb message boards and elsewhere. I will post it on 1st January so please let me know quickly if you have any issues with your details as shown in the table below being displayed.

Thanks again for all your support during the year. As always, ideas and constructive feedback are welcome - please join us in the Contributors' Help message board for policy discussions:

https://www.imdb.com/board/bd0000042/threads/

or contact us via Get Satisfaction for more tactical issues:

https://getsatisfaction.com/imdb

You can follow IMDb on Facebook:

https://www.facebook.com/imdb

and on Twitter:

https://twitter.com/imdb

A special note of thanks to those of you who do visit Contributors' Help or Get Satisfaction and assist in either shaping IMDb policy, reporting bugs in a constructive fashion or helping new contributors solve submission problems.

Thanks once again for all your support in 2013 - Happy New Year from IMDb!

Col Needham,
IMDb Founder and CEO
on behalf of the whole IMDb Team

Introduction and Thanks

Welcome to the 18th edition of our end-of-year message to IMDb's top data contributors.

This message is being sent to the 250 most prolific contributors in 2012. It will also be published widely on IMDb and beyond so everyone can appreciate your efforts.

Once again we would first like to extend a massive thank you for all your data contributions in 2012 on behalf of the IMDb staff and our users.

In March we created a short video summarizing some of the numbers, along with celebrity testimonials which should give you an idea of how your data contributions are appreciated by our worldwide audience of over 160 million users each month:

https://www.imdb.com/video/imdb/vi2270404889/

The Numbers

The table at the end of this message shows the number of approved, non-duplicate data items (including deletions / corrections) which you have contributed in 2012 and your position within the top 250 contributors.

In total there are now over 130 million items in the IMDb database, making 2012 our biggest year for absolute growth in our 22+ year history!

Other highlights from the 2012 numbers:

• over 2.3 million titles with over 300,000 added in 2012
• nearly 5 million names with over 500,000 added in 2012
• approaching 50 million filmography credits with over 6 million added in 2012
• over 3 million company credits with over 400,000 added in 2012

Everything at IMDb starts with this content so thank you once again.

Progress and Plans

... From a contributor perspective by Rachel MacTaggart ...

Overview:2012 has been a year where we have continued to focus on upgrading our technical platform in conjunction with improving our workflows for processing submissions in a timely manner. We started the year with significant backlogs in a number of frozen data sections. Focusing our work on moving these data types to our most up to date data management toolsets in conjunction with clearing the backlogs were our top priorities. Improving communication with our contributors has been a goal for the year, but one where we recognize we still must continually improve.

The Database Content Team:Our team continues to be extremely passionate about our vision "to provide the world's largest, richest, most authoritative, trusted and up-to-date selection of entertainment content".

The data managers and the software engineers are working in an environment that enables continuous collaboration focusing on the following key areas:

• Contribution (improving the contribution experience)
• Coverage (ensuring we have the right data in a timely manner)
• Smart Processing (improving our vetting workflows)
• Operational Excellence (improving the quality of our software and services)

Technical Platform: We have continued to invest heavily on improving our data management tools. This work is extremely complex as we are maintaining an ever increasing number of live data items, continuing to process our contributor submissions, while concurrently performing the upgrade.

Each data type we move to our most up to date system benefits from Rapid Import -- a technology enabling user submissions to the database to arrive in our data vetting system in within minutes of contribution.

In early April we completed the migration of the following data types to the new system: soundtracks, locations, business, WGA, cast & crew completion, movie connections (simple types only), literature and company credits.

In May, we completed the work relating to our most complicated upgrade -- moving all of the 2 million live titles and corresponding processing tools into the new system.

In July, unfortunately we started to discover issues relating to the title matching within the new data management tools for titles. A number of issues were discovered from monitoring your posts to the Contributors Help board, where examples of duplicate titles going live in the database were described. The title management team continued to test and monitor this situation, working closely with the software engineers to investigate.

In August, whilst these investigations were ongoing, a subset of the team completed the migration of over 3.1 million company credits to the new system.

In October, as a result of the ongoing investigations into issues with duplicate titles, we made the difficult decision to temporarily stop processing the majority of new non-TV titles to the database (details at https://www.imdb.com/board/bd0000042/flat/206399291). Several members of the team focused solely on addressing this issue. By mid-November the issues were resolved and the entire data management team focused on clearing the accumulated backlog of unprocessed titles. This backlog was fully processed by mid-December.

In the last quarter of 2012 we had several instances of contributor impacting issues. These included a major outage of our submissions system affecting updates of name related information and an outage of the characters functionality. As a result of this we have reviewed many of our internal processes for deploying contributor facing software updates.

Throughout the year we continued working towards meeting our service level agreements (SLAs) for the processing of submissions, as listed on https://www.imdb.com/czone/times#prioritization

We began 2012 with over 288,000 data items in backlog, which we had reduced to 34,000 by the end of February. For many weeks throughout 2012 we were able to meet our SLAs, however the timeframe where we stopped processing new non-TV titles significantly impaired our ability to meet these SLAs.

The IMDb database itself has grown at its highest rate ever, with 35 million data items added this year and it now contains over 134 million data items.

The Future: 2013 and beyond:

SLAs: As is the case every year, our first priority for 2013 is the processing in a timely manner of all user contributed data submissions to meet the SLAs.

Technical Platform: There are three focus areas

 

• completing migrations: We will complete the migration of the remaining data types from older systems -- companies, names, events and complex movie connections.
• filmography processing tools improvements: We will upgrade our tools for the processing of filmography credits.
• rapid publication: We will commence work to move away from a daily build cycle to rapid publication of data immediately after approval by the data management team. This work will initially be implemented on a small number of data types in 2013.

Contribution: The team will continue to support our Contributors' Charter at:

https://www.imdb.com/help/show_leaf?contributorscharter

Smart-Processing: The team will continue to focus on improving the quality and speed of processing your submissions. We will continue to improve the SLAs to ensure processing times are reduced and your submissions are reflected online as quickly as possible.

Coverage: The team will continue to work to ensure that we have the correct data live in a timely manner.

Operational Excellence: We will continue to focus on ensuring that we improve the quality of our software and services.

We look forward to continue working with you, our contributors, in 2013.

Rachel MacTaggart
Manager - IMDb Database Content

 

... From a user perspective by Col Needham ...

This has been another remarkable year at IMDb as we seek to provide more ways in which to access the IMDb data and to build innovative new services. We want to help people get more from their entertainment content (movies, TV shows, celebrities and beyond) by helping to make viewing decisions beforehand, to enhance the viewing experience itself and to improve understanding and enjoyment post-viewing.

Before covering specifics, there are two overall highlights of 2012 outside of the aforementioned growth of the database:

#1 The launch of X-Ray for movies powered by IMDb. This feature enables anyone watching a movie on their Kindle Fire to discover which cast members appear in the current scene via a simple tap of the screen and then to read biography and filmography details on each person from IMDb. Learn more at:

https://www.imdb.com/x-ray/

Personally this is the feature of which I am most proud from our entire 22+ year history. It has revolutionized the way I watch movies at home due to the easy access to IMDb data in every scene without even leaving the movie. We hope you enjoy it too.

#2 The launch of our latest mobile applications at:

https://www.imdb.com/apps/

As 2012 drew to a close we launched major refreshes of our Android and iOS apps which have now been downloaded over 50 million times. We are also proud to be pre-installed on all Kindle Fire devices. Our mobile site at:

https://m.imdb.com/

also ensures easy access to IMDb content from any mobile device.

We updated the IMDb apps and mobile site throughout 2012 and as a result introduced IMDb to millions of new customers worldwide. More details are available at:

https://www.imdb.com/pressroom/press_releases_ind/2012/12_20

Our editorial team also worked tirelessly to keep IMDb full of fresh content each day including events, news, photos and trailers.

Here is a month-by-month look at the highlights of 2012. In addition to the items listed below, we are constantly making improvements, adding new features or retiring old ones based on your feedback. Thank you.

In January we celebrated IMDb pro's 10th anniversary and across 2012 we have been adding more features in preparation for the launch of a new IMDb pro interface. IMDb pro subscribers can test the new site at:

https://pro-labs.imdb.com/

We continued to streamline the account creation process by supporting simpler registrations using Amazon, Facebook or Google credentials. This has driven more engagement from users in the form of data contributions, votes, reviews, comments and Watchlist usage.

In February our Oscar coverage led to an all-time record traffic day with a 33% increase in Oscar day visitors compared to 2011. We expanded the popular lists feature to support video lists, for example, see one of my lists at:

https://www.imdb.com/list/nl8cfDPY_pU/#play-all

In March our site redesign continued with new pages for connections and crazy credits, see:

https://www.imdb.com/title/tt1375666/trivia?tab=mc

In April we redesigned the home page, eliminating some of the less popular features and launched our new video player. In conjunction with Relativity Media we also hosted the official site for the movie The Raven (2012) with a custom title page treatment. Relativity drove traffic directly to this page via promotion in TV ads and other advertising material.

In May we improved the "People who liked this also liked..." feature which shows recommendations on all title pages.

In June we launched a new trailer gallery page at

https://www.imdb.com/trailers

to better showcase our trailers following the launch of our new video player. We also made major improvements to the page loading times of many key pages on the web site.

In July we launched a new "Watch Bar" on our title pages to indicate whether each movie or show can be viewed online at Amazon Instant Video (US) or LOVEFiLM (UK and Germany), rented at LOVEFiLM, purchased on DVD/Blue-ray or be next seen on TV. We also upgraded the voting software such that ratings are now updated almost hourly on every title page.

In August we switched the commenting system on our popular user lists feature over to the Facebook social discussion plug-in to enable better social sharing and visibility of comments. We also launched a new ratings widget which can be added to other sites to display IMDb ratings, details at:

https://www.imdb.com/plugins

We added a new quiz game at:

https://www.imdb.com/games/guess

where you can test your movie and TV knowledge by creating interactive quizzes on top of filmography data, genres, awards and user lists on any topic.

September saw the launch of X-Ray for Movies as described above. We also began to send email notifications to all US users whenever a title on their Watchlist is released in theaters.

In October X-ray for Movies launched in the UK on the Kindle Fire for LOVEFiLM content.

In November we launched a new search engine on the website which is up to 10 times faster than the old one, has a cleaner design, is more scalable and searches TV episodes by default. We are currently tuning this search further based on feedback so please let us know if you find any specific issues. We also made many behind-the-scenes changes to the user lists system to speed up editing operations. The new lists system now attracts more new users per day than the old system had in total after 10+ years of operation!

In December X-Ray for Movies launched on the Nintendo Wii U for Amazon Instant Videos content in the US. We also launched our new customer support forum at:

https://getsatisfaction.com/imdb

We will be continuing to innovate and grow IMDb across 2013 with new features for the site and the mobile applications, and of course, expanding the database itself. We are recruiting right now in Bristol (UK), Seattle (US) and Los Angeles (US) as covered on our jobs page:

https://www.imdb.com/jobs

Traffic and Usage

The IMDb audience has grown again, continuing to reach more people around the world on more and more devices -- computers, phones, tablets, e-readers and games consoles! Your contributions are seen and appreciated more widely than ever before by over 160 million unique users per month.

For more details please visit our press area at:

https://www.imdb.com/press

and see the IMDb in the News section for sample coverage. Don't forget to take a look at the Year in Review section of the site at:

https://www.imdb.com/bestof2012

which this year includes personal top lists from some of our industry friends plus staff and users -- great for finding movies and shows you may have missed!

We would like to encourage everyone to get involved in building a bigger and better IMDb. We thank you for playing your role in filling the gaps because every type of data and every title is important in some way. Join us in the contributor zone at https://www.imdb.com/czone/ and read the Contributors' Charter at https://www.imdb.com/help/show_leaf?contributorscharter

We'll be sharing this message widely so if you have contributed any data in 2012 and are not in the top 250 list below, we hope you'll still appreciate that this message of thanks applies equally to you.

Thanks and Feedback

In recognition of your contributions we are offering everyone in the top 250 free access to IMDb pro for all of 2013. We'll send a separate message with details and a special access code within the next few days.

We would like to share this note on the IMDb message boards and elsewhere. I will post it on 1st January so please let me know quickly if you have any issues with your details as shown in the table below being displayed.

Thanks again for all your support during the year. As always, ideas and constructive feedback are welcome -- please join us in the Contributors Help message board:

https://www.imdb.com/board/bd0000042/threads/

or contact us via the feedback form:

https://www.imdb.com/helpdesk/contact_form

You can follow us on Facebook at:

https://www.facebook.com/imdb

and on Twitter:

https://twitter.com/imdb

or Google+ at:

https://bit.ly/imdb-gplus

A special note of thanks to those of you who do visit the Contributors Help board and assist in either shaping IMDb policy, reporting bugs in a constructive fashion or helping new contributors solve submission problems.

Thanks again for all your support in 2012 -- Happy New Year from IMDb!

Col Needham,
IMDb founder and CEO
on behalf of the whole IMDb Team

Introduction and Thanks

Welcome to the 17th edition of our end-of-year message to IMDb's top data contributors.

This message is being sent to the 250 most prolific contributors to IMDb for 2011. It will also be published on our message boards and shared more widely on IMDb such that our growing community can appreciate your efforts.

As usual we would first like to extend a massive thank you on behalf of the IMDb staff and users for all your data contributions in 2011.

In October we celebrated IMDb's 21st anniversary and we'd like to share this video which gives an idea of how your data contributions are appreciated by our worldwide audience of both fans and professionals: https://www.imdb.com/video/imdb/vi3880688665/

The Numbers

The table at the end of this message shows the number of approved, non-duplicate data items (including deletions / corrections) which you have submitted to the database in 2011 and your position within the top 250.

Some highlights from the 2011 numbers:

• over 2 million titles with over 330,000 added in 2011
• over 4 million names with over 500,000 added in 2011
• over 41 million filmography credits with over 6 million added in 2011
• over 2.75 million company credits with over 400,000 added in 2011
• over 2.5 million release dates with nearly 400,000 added in 2011
• nearly 4 million plot keywords with over 500,000 added in 2011
• over 40,000 full movies and over 80,000 TV episodes available to watch online via IMDb from our total of nearly 400,000 videos

In total there are just under 100 million items in our database and the rate of growth is continuing to increase. Everything at IMDb starts with this content so thank you again. In recognition of this, we have just published our contributors' charter at https://imdb.to/contribc

Progress and Plans

... From a contributor perspective by Rachel MacTaggart ...

Overview: 2011 has been a year with many changes in the database content world. At times we were severely understaffed within the data editor team; this in turn impacted our ability to process contributions from our users in a timely manner. It was a poor contributor experience and proved a real challenge for the remaining team members. We can again only apologize for the impact this caused, particularly for the associated lack of communication while we were focussing our efforts on purely processing your submissions. We have since implemented many changes to ensure that we will not be challenged in the same way again. As of December the team was back to full strength and fully trained. The team are focused on improving the experience for all our customers, both contributors and consumers.

The Database Content Team: There have been significant changes within the team, including: opening a UK office; new faces joining those of us who have been here for a long time; sharing of knowledge; and many improvements made to how we operate. The team are all passionate about our vision "to provide the world's largest, richest, most authoritative, trusted and up-to-date selection of entertainment content". It's great to be working with such an engaged team!

We are now working in an environment which enables continuous collaboration between team members focused around the three following key areas:

• contribution (improving the contribution experience)
• coverage (ensuring we have the right data in a timely manner)
• smart-processing (improving our vetting workflows)

Technical Platform: We have continued to invest heavily on improving our data management tools in 2011. This work is extremely complex as we are maintaining an ever increasing number of live data items, continuing to process our contributor submissions, while concurrently performing the upgrade.

The most complicated upgrade is related to our two million titles and it is on target to be completed in March 2012. We recently met two major milestones:

1) 100,000 (or 5%) of IMDb's live titles are now in the new management system. A key success here was that it has had absolutely no impact to the titles themselves on the site. For example, the two titles:

https://www.imdb.com/title/tt0047677/

and:

https://www.imdb.com/title/tt0053291/

reside in two completely different systems, but to our users they look the same, which is what we wanted!

2) We deployed software to enable the rapid import of new title submissions. This launched for a small subset of contributions, and redirected the data into the new system. Within an hour, one of you submitted a new title which arrived in our internal systems only minutes later instead of the next day. A team member was then able to approve it, and the title was exported with the regular site build that night and published live. This is a huge result for the team and a significant improvement for the contributor experience - this work reduces the time from a contributor submitting a new title to it being available for approval from an average of 12 hours to just minutes.

Introduction of SLAs for Content: We defined a number of service level agreements (SLAs) for the processing of content, listed on:

https://www.imdb.com/czone/times#prioritization/

Initially these were put in place to assist in prioritizing sections while the team was understaffed, and included the freezing of a number of data sections. The decision to freeze sections was not taken lightly, but it was the only way we could deal with such significant staff shortages. To be clear, while the processing of these data types was frozen, contributors could still submit to the affected sections, all of those submissions are queued up waiting to be processed in the future.

At the end of the 2011 we have resumed processing some of these sections. Locations, for example, has been entirely processed recently and brought out of its eight month backlog.

One of the factors we used to choose the sections we froze was based around the tools used to perform their data management. These sections utilized some of our oldest software which are extremely difficult, fragile and time consuming to use. We will be upgrading all of them in 2012.

The Database: The database itself has grown at its highest rate ever:

https://www.imdb.com/database_statistics

The Future: 2012 and beyond:

SLAs: Our first priority for 2012 is the processing of the waiting submissions for all of the previously frozen data sections.

Technical Platform: In 2012 we will complete the migration of all remaining data types from the older systems. We will have 100% of IMDb's core data in the new system where every submission will be available for processing within minutes. There are ten data types left to migrate (following on from the 40 already migrated), including soundtracks and locations.

Contribution: The contribution team have authored a Contributors' Charter at:

https://www.imdb.com/help/show_leaf?contributorscharter

to clarify how we work together to achieve the common aims of IMDb. There will be a far higher level of communication between the data editor team and our contributors. We will continue to make incremental improvements to the contributor experience.

Smart-Processing: The team will continue to focus on improving the quality and speed of processing your submissions. We will continue to improve the SLAs to ensure processing times are reduced and your submissions are reflected online as quickly as possible.

Coverage: The team will continue to work to ensure that we have the correct data on the site in a timely manner.

We look forward to 2012 being a year where the changes and improvements we have been making behind-the-scenes in 2011 are finally more visible to you our customers. Also where we will have the time to provide the level of service our contributors deserve, and where the technology improvements enable us to provide far better experiences for you all.

Rachel MacTaggart
Manager - IMDb Database Content

 

... From a site user perspective by Col Needham ...

We had our biggest, best and busiest year in 2011. Outside of the database content team, the other teams at IMDb build products and features on top of the massive database. We want to help people get more from their entertainment content (movies, TV shows, celebrities and beyond) both by helping to make a viewing decision beforehand or by enhancing the understanding and enjoyment after viewing.

Thanks to our increasingly popular mobile applications, we can even enhance the experience while you are watching a movie or a show! Across 2011 we updated our existing free apps and launched new ones, including the IMDb app for the Kindle Fire which is pre-installed on all new Kindle Fires. Details of our apps are available at:

https://www.imdb.com/apps/

IMDb apps are widely used, and including our mobile site at https://m.imdb.com/ more than 30 million users access IMDb on a mobile device each month. In 2011 we launched a trivia quiz app for iOS and IMDb Buzz, also for iOS, which is a news and photo focused app.

Recommendations were another theme for 2011. We launched the IMDb Watchlist in March to help our users easily track titles which they are interested in viewing. Every IMDb user can access their own personal Watchlist at:

https://www.imdb.com/list/watchlist

and millions of you are now using this feature. We added options to sort and filter results, integration with showtimes and launched a personalised recommendation feature on the IMDb home page based on your Watchlist interests and your previous votes on IMDb.

Our editorial team worked tirelessly to keep the site full of fresh content each day including news, photos and trailers. Check out the Editor's Spotlight section on the IMDb home page. Our editors covered major events starting with The Road to the Oscars:

https://www.imdb.com/oscars

and then onwards to festivals such as Sundance, Cannes and Toronto.

In January we launched a new critics' review feature on title pages using data from MetaCritic to provide an aggregate percentage score based on professional reviews. This supplements the IMDb user rating and helps you make more informed choices. For example:

https://www.imdb.com/title/tt1504320/criticreviews

We began an original video content series interviewing celebrities, the results of which can be seen at https://www.imdb.com/interviews

In February the night of the Oscars saw another all-time record traffic day. We added a new simple and easy discussion feature to all news articles and onsite videos. Later in the year we switched to using Facebook discussions for news articles. The LA TV station KTLA visited our LA office and broadcast a peek behind-the-scenes at IMDb at https://youtu.be/YNP5GhZHres

In addition to Watchlist, March saw the launch our instant suggestion search which displays search results as you type, making it easy and quick to find the most common names and titles.

During April we launched a Recently viewed items feature at the bottom of every page to improve navigation. We also switched to the new recommendation system for non-personalised recommendations on title pages. Our site redesign continued with the launch of new trivia pages, see:

https://www.imdb.com/title/tt0499549/trivia

and with an update to the Contributor's Zone at:

https://www.imdb.com/czone/

In May we launched our updated showtimes section at:

https://www.imdb.com/showtimes/

with a new interface and support for 15 countries. We were a launch partner with Twitter for their new Follow button and added these buttons to over 10,000 name pages, including most top celebrities on Twitter:

https://www.imdb.com/name/nm0005110/

June saw the launch of new message board snippets featured on name and title pages. We launched new Coming Soon and In Theaters treatments which highlight showtimes, message boards and critic reviews at the top of title pages for recent and upcoming movies:

https://www.imdb.com/title/tt1506999/

During July we launched personalized recommendations and added support for favourite cinemas to the showtimes feature. We added filtering by genre, title type and other attributes to both Watchlist and user lists to enable you to organize your viewing and more easily find titles to watch.

In August we migrated the old My Movies service over to the user lists system, enabling more powerful features and mobile access. We added an option to allow automatic sharing of ratings and Watchlist additions on Facebook.

For September we launched a Check-In feature to allow you to track what you are watching and share with your friends on Facebook. We replaced the old Now Playing section with newly designed pages:

https://www.imdb.com/movies-in-theaters/

https://www.imdb.com/movies-coming-soon

 

We will soon be adding the ability to browse back through historical releases on these pages to restore some lost functionality.

In October we added the personalized recommendations to the home page and released a new version of our goofs pages as part of our on-going design update, for example:

https://www.imdb.com/title/tt0120338/goofs

I represented IMDb at the Lumiere Film Festival where IMDb was honoured at the birthplace of cinema in Lyon. It was exciting to be presenting our work in the house once owned by the Lumiere Brothers:

https://www.imdb.com/features/lyon/2011/

In November we launched a new navigation bar which provides a greater emphasis on the search functionality. We switched the display of non-personalised title recommendations over to the same interface as used for personalised ones on the home page. This enabled us to recommend many more titles in an easy-to-use interface.

Finally in December we launched our new trailer interface, for example:

https://www.imdb.com/title/tt1568346/#lb-vi3830160409

and in preparation for the 10th anniversary of IMDb pro in 2012, we opened limited access to our newly designed pro site at:

https://pro-labs.imdb.com/

We will be continuing to innovate and grow IMDb across 2012 with new features for the site and the mobile applications, and of course, expanding the database itself. We will be recruiting so keep watching our jobs page at:

https://www.imdb.com/jobs

Traffic and Usage

The IMDb audience has grown again, continuing to reach more people around the world on more and more devices. Your contributions are seen and appreciated more widely than ever before by over 110 million unique users per month.

For more details please visit our press area at:

https://www.imdb.com/press

and see the IMDb in the News section for sample coverage. Don't forget to take a look at the Year in Review section of the site at:

https://www.imdb.com/bestof2011

which includes the most popular names on IMDb in 2011 and many other lists.

We would like to encourage everyone to get involved in building a bigger and better IMDb. We thank you for playing your role in filling the gaps because every type of data and every title is important in some way. Join us in the contributor zone at https://www.imdb.com/czone/

We'll be sharing this message widely so if you have contributed any data in 2011 and are not in the top 250 list below, we hope you'll still appreciate that this message of thanks applies equally as well to you.

Thanks and Feedback

In recognition of your contributions we'd like to offer everyone in the top 250 free access to IMDb pro for all of 2012. We'll send a separate message with details and a special access code within the next few days.

We would like to share this note on the IMDb message boards and other places on the site. I will post it on 1st January so please let me know quickly if you have any issues with your real name/IMDb user name being displayed.

Thanks again for all your support during the year. As always, ideas and constructive feedback are welcome -- please join us in the Contributors Help message board:

https://www.imdb.com/board/bd0000042/threads/

or contact us via the feedback form:

https://www.imdb.com/helpdesk/contact_form

You can follow us on Facebook at:

https://www.facebook.com/imdb

and on Twitter:

https://twitter.com/imdb

or Google+ at:

https://bit.ly/imdb-gplus

A special note of thanks to those of you who do visit the Contributors Help board and assist in either shaping IMDb policy, reporting bugs in a constructive fashion or helping new contributors solve submission problems.

Thanks again for your support in 2011 -- Happy New Year from IMDb!

Col Needham,
IMDb founder and CEO
on behalf of the whole IMDb Team

Introduction and Thanks

Welcome to the 16th edition of our end-of-year message to IMDb's top data contributors.

This message is being sent to the 250 most prolific contributors to IMDb for 2010. It will also be published on our message boards and shared more widely on IMDb so that the wider community can appreciate your efforts.

As usual we would first like to extend a massive "thank you" on behalf of the IMDb staff and users for all your contributions in 2010.

I am pleased to be writing this at the end of the year in which we celebrated our 20th anniversary and also at a time where we have over 100 million users of IMDb each month. The video at https://imdb.to/epnNVg is from our anniversary and is equally a celebration of you, our contributors!

The Numbers

The table at the end of this message shows the number of approved, non-duplicate data items (including deletions / corrections) which you have submitted to the database in 2010 and your position within the top 250.

Some highlights from the 2010 numbers:

• over 1.75 million titles with over 220,000 added in 2010
• nearly 4 million names with over 470,000 added in 2010
• over 35 million filmography credits with over 5 million added in 2010
• over 5 million news articles from our NewsDesk partners
• over 2 million company credits
• over 2 million release dates
• over 30,000 movies and over 70,000 TV episodes available to watch online via IMDb from our total of over 300,000 videos

We want to help our users find and discover new movies and TV shows to watch and also help them get more from titles they have already seen. The key building block for this is the content in the database. Thanks again to everyone -- we couldn't do this without you.

Progress and Plans

... From a contributor perspective by Rachel MacTaggart ...

2010 continues the trend of being extremely busy for all involved in the database content world - both for the members of the team and for our contributors too!

Backlogs: We have continued to make significant improvements with regards to avoiding sections going into backlog. This has been challenging as we have had a number of staff changes within the team, however, we are really pleased with the progress that we are making to ensure that submissions are vetted and processed efficiently.

Technical Platform: We have invested heavily in improving our technical platform. We were 20 years old in 2010 and some of our technology, while not quite that old, was in need of major improvements. We have taken data types in our oldest tools and moved them into our newest. This is critical as the work will enable some of the features we want to launch in 2011.

Awards Section: We made the difficult decision to temporarily close the awards section in April. This was an example of a data type that was in our oldest tools and moving it to our newest ones proved a significant task. It is now open for award nomination submissions for existing events/awards/categories and we have started work on the next stages of the reopening.

Unique Identifiers for Data Items: We did platform work to ensure that unique identifiers were in place for some of our data types (see our quotes sharing at https://www.imdb.com/title/tt0067992/quotes?qt0483192). We will build further on this work in 2011.

Simplified Submissions Interface: We did some work in May to simplify our main additions interface, particularly with a view to making it easier for new contributors.

Smart-Name Suggestions: We worked to improve the name suggestions provided when contributors attempt to add credits. The aim was to provide better matching based on the credits we already have live for names.

Rapid Import: At the beginning of the year we completed work to speed up the time it takes to get submissions into our internal vetting systems. Historically we only did this once a day. We have moved a significant number of sections to our new rapid import pipeline where submissions arrive in under 30 minutes. We are able to process priority content significantly faster as a result.

Contributor Metrics: As always, our contributors are a key part of our world and the number of contributors has been increasing month over month throughout 2010. We look forward to implementing changes that further support our contributors - existing, new and potential.

Contributor Data Policy Group (CDPG): We have set up a group with some of our prolific contributors to discuss our data policies with a view to making improvements.

Contextual Edit Buttons on Name/Title Pages: As part of the redesign we added edit buttons to the various sections on the name and title pages with the aim of making all users more aware that the content on IMDb can be edited.

Lightweight Login via Facebook: We worked with another team at IMDb to make it easier for users to sign-up and login to our contribution interfaces.

Showtimes: We have worked to improve the Showtimes experience at IMDb. As a part of this work, we have launched international showtimes on the iPhone app.

Contributor Zone and Submission Guides: Not only have we given these another facelift, we have also had the team reviewing all of the guides to ensure that they correctly reflect policy and that they are standardized for consistency and tone.

Unexamined Titles: We have made significant improvements in the last quarter of 2010 to reduce the number of unexamined titles. We have recognized for a long time that this has been a poor experience for our contributors and we are really pleased to say that this process has been eliminated. Now every title submitted to IMDb will be examined.

The Database: The database itself has grown at its highest rate ever this year. See specifics on the size of the database at https://www.imdb.com/database_statistics.

The Future: 2011 and beyond:

Database Content Team: We have set-up the team differently for 2011. We now have three groups dedicated to ensure we make progress in specific areas:- Contribution (improving the contribution experience); Coverage (ensuring we have the right data in a timely manner); and Smart-processing (improving our vetting workflows)

Where's My Stuff: One of our main goals for 2011 is to provide feedback on the whether a submission has been accepted or rejected. A significant amount of the platform work in 2010 has now made this a possibility.

We look forward to working with you all in 2011 and beyond.

Rachel MacTaggart
Manager - IMDb Database Content

... From a site user perspective by Col Needham ...

Everything comes back to expanding the content within IMDb and building new ways to search and access this content for as many people as possible. We have made great progress in 2010, particularly in enabling access from mobile devices. Some highlights ...

We updated the IMDb iPhone app including local translations in seven languages, international showtimes and adding an iPad version:

https://www.imdb.com/features/iphone/

we also launched an Android app:

https://www.imdb.com/features/android/

also a mobile optimised version of the site for other devices at:

https://m.imdb.com/

and finally a Windows Phone 7 app too. We will continue to enhance the features available on mobile devices in 2011.

We celebrated IMDb's 20th anniversary with a special section including celebrity video messages:

https://www.imdb.com/20

We also launched a new design in time for the anniversary on the home, title and name pages with work still continuing on applying the design across the rest of the site. Details in the FAQ at https://imdb.to/gkvBIY. At the same time we added a new "user lists" feature which is proving very popular (see https://imdb.to/gHQiwM). IMDb users are sharing their love and knowledge of movies, TV shows and celebrities via these lists and the results are being integrated throughout the site (my lists are at https://imdb.to/ggM7uK).

IMDb was one of the first sites to support Facebook's "universal like" feature which enables people to like names/titles/characters/etc directly on IMDb with the information then shared with their Facebook friends.

The old search technology was replaced as promised with a new advanced title search at https://www.imdb.com/search/title and advanced name search at https://www.imdb.com/search/name. You can also vote directly from the title search results and fill any gaps in your vote history. For example, titles from the top 250 which you have not yet voted upon:

https://imdb.to/gYYRJz

or movies with the most votes:

https://imdb.to/fRqNmn

We upgraded the trailer experience to support HD trailers and added a new page from which they can be browsed:

https://www.imdb.com/hd

Other new editorial features included pages themed around new releases such as https://imdb.to/f4GgGP, a new genre section for horror at https://www.imdb.com/sections/horror/ and the world premiere of the latest music video from Band of Horses at https://imdb.to/h4RDGH.

IMDb pro is widely used within the entertainment industry and some pro features were added to the www.imdb.com site. Professionals can add their Twitter and blog feeds to their pages as in:

https://www.imdb.com/name/nm0158632/

and also recently launched is the ability to upload demo reels. For a list of those uploaded so far, see:

https://imdb.to/fAOwnB

Early in 2011 we'll be updating the recommendations system, expanding our movie reviews section and adding an exciting feature to help you track the names and titles you have visited on IMDb. We have a busy year ahead with many further enhancements planned!

Traffic and Usage

The IMDb audience has expanded again, continuing to reach more people around the world and also now conveniently accessible anywhere thanks to the mobile interfaces. Your contributions are seen and appreciated more widely than ever with, as mentioned above, over 100 million unique users per month on IMDb.

We recently launched a press area at:

https://www.imdb.com/press

please see the "IMDb in the News" section for sample coverage. Also don't forget to take a look at the "year in review" section on the site at:

https://www.imdb.com/2010

which includes the most popular names on IMDb in 2010 via STARmeter and the best titles by your user ratings.

We would like to encourage everyone to get involved in building a bigger and better IMDb. We thank you for playing your role in filling the gaps because every type of data and every title is important in some way. Join us in the contributor zone at https://www.imdb.com/czone/.

We'll be sharing this message widely so if you have contributed any data in 2010 and are not in the top 250 list below, we hope you'll still appreciate that this message of thanks applies equally as well to you.

Thanks and Feedback

In recognition of your contributions we'd like to offer everyone in the top 250 free access to IMDb pro for all of 2011. We'll send a separate message with details and a special access code within the next few days.

We would like to share this note on the IMDb message boards and other places on the site. I will post it on 1st January so please let me know quickly if you have any issues with your real name/IMDb user name being displayed.

Thanks again for all your support during the year. As always, ideas and constructive feedback are welcome -- please join us in the Contributors Help message board:

https://www.imdb.com/board/bd0000042/threads/

or contact us via the feedback form:

https://www.imdb.com/helpdesk/contact_form

You can follow us on Facebook at:

https://www.facebook.com/imdb

and on Twitter:

https://twitter.com/imdb

A special note of thanks to those of you who do visit Contributors Help and assist in either shaping IMDb policy (and now via the new contributor's data policy group), reporting bugs in a constructive fashion or help new contributors solve submission problems.

Thanks again for your support in 2010 -- Happy New Year from IMDb!

Col Needham,
IMDb founder and CEO
on behalf of the whole IMDb Team

Introduction and Thanks

Welcome to the 15th edition of our end-of-year message to IMDb's top data contributors. We are especially excited to share this note with you as we enter IMDb's 20th anniversary year in 2010.

This message is being sent to the 200 most prolific contributors to IMDb for 2009. It will also be published on our message boards, contributor zone and blogs in order that the wider community can appreciate your efforts and share this note of thanks.

As usual we would first like to extend a massive "thank you" on behalf of the IMDb staff and users for all your contributions in 2009.

We have had a great year with record submissions, faster processing and more ways for your contributions to be shared with entertainment fans and professionals worldwide.

Whether this is the first or fifteenth time you have featured on this list, thanks again for helping to maintain IMDb's position as the biggest movie, TV and celebrity service in the world.

The Numbers

The table at the end of this message shows the number of approved, non-duplicate data items (including deletions / corrections) which you have submitted to the database in 2009 and your position within the top 200. New for this year is that we are now able to count user reviews (formerly known as "User Comments") in these totals.

We crossed several milestones in 2009:

• over 1.5 million titles with over 200,000 added in 2009
• over 3 million names (now 3.4M) with over 450,000 added in 2009
• over 30 million credits (now 31.9M) with nearly 6 million added in 2009

Our video initiative ("a play button on every /title/ page") continues to grow with over 170,000 videos now available for US users, including over 6,000 full movies and over 15,000 full TV episodes to watch using free streaming via IMDb.

A total of over 320,000 different people contributed data in 2009. Thanks again to everyone for your data contributions -- we couldn't do this without you.

Progress and Plans

... From a contributor perspective by Rachel MacTaggart ...

2009 has been another extremely busy year for us here in the IMDb Data Team, as it has been again for our contributors!

Backlogs: 2009 has been our best year to date with regards to keeping lists from going into backlog. We continually work together as a team to minimize the number of disruptions that can occur from backlog situations. The only cases of lists going into backlog in 2009 are due to a few list manager vacations/illnesses (the majority of vacations received full cover). Our annual team meeting (which usually takes place in December) has been moved to the first quarter of 2010, to help further minimize disruptions around the holiday period. We are extremely proud as a team that we have been able to reduce the number of backlog related situations this year. This is a huge achievement for us as it provides a better experience for all of you.

Tool Improvements: We have continued to make improvements to the submission pipeline and the tools we use for managing your submissions. We are making inroads to move lists to our most up-to-date systems; however we recognize that sometimes progress can appear to be slow. We are making a huge investment to further build on this progress in 2010, targeting those lists that are in our oldest tools and moving them to the newest. This work has also enabled us to vet data more efficiently, improve data quality and consider opening up the submissions pipeline for more/new types of data.

Communication with Contributors: We continue to focus on communication with our contributors. A number of the team have now become more active on the Contributors Help board this year (Jon Reeves continues to coordinate there). We continue to engage in discussions with contributors via the helpdesk too. As was the case last year, we will build of this further in 2010.

Contributor Survey: In February, we launched our first ever contributor survey. Doing this gave us a real insight into what motivates our contributors. It has provided great value to help us determine what areas we need to focus on improving (and we recognize there is more than one but each small step we take, takes us together in the right direction).

Contributors Blog: We've launched a new Contributors Blog for keeping you informed about changes. We haven't been able to post to it as regularly as we would like, this is something we have definite plans for improving in 2010.

Longstanding Policy Questions: We recognized last year that we needed to find a way to start addressing longstanding policy questions. A lot of them have technical constraints, but every move we make towards moving our data out of the oldest systems brings an opportunity to revisit these types of issues. A number of the team are currently engaged in capturing what these questions are and our aim is to start engaging with you about them. We can't give an exact date yet, but early to mid 2010 is the estimate currently.

International Sites: We were heavily involved in launching submission based systems for all of our international sites. We now can support many of our contributors in submitting data in their native language. We achieved this by giving you the ability to add localized plot summaries and user reviews. These features have been rolled out on all of our international sites.

Homepage Newsdesk Widget: We collaborated with another team here at IMDb to improve the NewsDesk feature on the homepage of the site. NewsDesk is an example of us getting a feed of data from an organization/individual, and publishing it on IMDb. This work enabled us to improve the news features on the international sites too.

Structured Wiki Type Lists (aka Swiki): We put in place a better mechanism for dealing with issues reported to us which relate to these areas of the site (plot synopsis, FAQs, parental guides and character pages). We have seen a marked improvement as a result.

Contributor Metrics: We are now counting number of submissions to Swiki and User Reviews in the annual contributor metrics. This is something we have wanted to do for a long time. Now all your contributions count fully towards your end of year ranking.

Contributor Zone: In August we gave the Contributor Zone a face-lift, see https://www.imdb.com/czone/. It is something we have wanted to do for quite a while, particularly now that there is a link to it from the new site navigation bar.

The Database: The database itself has grown significantly this year; it has been a record year for submission volumes and database growth. Specifics on the size of the database can be found at https://www.imdb.com/database_statistics

The Future: We continue to look towards the future for IMDb and working together to continue to be the earth's #1 reference source for movie/TV/celebrity information. We couldn't do it without you so thank you again for all your hard work!

We look forward to working with you all in 2010, our 20th Anniversary year, and beyond.

Rachel MacTaggart
Manager - IMDb Database Content

... From a site user perspective by Col Needham ...

In addition to expanding the content on the site, one of the big themes in 2009 has been making IMDb more available in different locations and on different devices. Some highlights ...

We launched locally translated sites in four additional countries:

• Spain - https://www.imdb.es/
• Italy - https://www.imdb.it/
• France - https://www.imdb.fr/
• Portugal - https://www.imdb.pt/

We also extended international functionality on these sites and our German site with news, message boards, user reviews and plot summaries. We'll continue to both add features to the existing sites and look at launching in other countries.

We are also expanding beyond the web. In December we launched a free IMDb iPhone app in the USA and we'll be launching the app internationally early in 2010. Details at:

https://www.imdb.com/features/iphone/

Similarly we'll be listening to your feedback and adding more functionality plus looking at other mobile platforms over the coming year.

IMDb content is now accessible on several Blu-ray titles from Fox. Viewers with internet connected Blu-ray players can call up live IMDb filmography information on-screen without leaving the movie. For details see:

https://www.videobusiness.com/article/CA6696133.html

Our twitter feed now has over 60,000 followers at:

https://twitter.com/imdb

and talking of Twitter, we have also started to include celebrity Twitter feeds on certain /name/ pages, for example:

https://www.imdb.com/name/nm0005110/

Look out for IMDb on other devices in 2010 and watch for announcements on our Facebook page at:

https://www.facebook.com/imdb

Back directly on the site we've been updating the interface with a redesign of the navigation bar and the home page along with several other sections:

Independent Film - https://www.imdb.com/sections/indie/
Charts - https://www.imdb.com/chart/
IMDb snapshot - https://www.imdb.com/photo_galleries/new_photos/2009/index

We'll continue to improve the overall site design throughout the year.

In addition to expanding our video content, we also added new video search and browse options. The video search page is located at:

https://www.imdb.com/search/videos

where video search results can be refined by title, name, genre, title type and host site; plus sorted by several criteria. For example, all original "Star Trek" full episodes sorted with oldest titles first:

https://bit.ly/6ro4WU

or all trailers for Jennifer Connelly movies from the video provider Screenplay sorted with newest titles first:

https://bit.ly/6zjSo6

Our library of independent titles continues to grow thanks to our Withoutabox division:

https://www.imdb.com/features/video/browse/indie/

We have also implemented an experimental feature to connect IMDb data back to our video content. See the links attached to some of the quotes on:

https://www.imdb.com/title/tt0361748/quotes

As online video rights become more available internationally we will support a wider selection of video outside of the US.

Onto our NewsDesk feature and we now have over 200 news partners (see https://www.imdb.com/newsdesk/partner_list) with articles arriving continually and linked to the corresponding name and title pages in real time. We added a widget to feature news more prominently on the home page and also divided the news into channels:

• Top News - https://www.imdb.com/news/top
• Movie News - https://www.imdb.com/news/movie
• TV News - https://www.imdb.com/news/tv
• Celebrity News - https://www.imdb.com/news/celebrity

We also now have local news featured on the home page for users in India and in the UK (in addition to the local news on each of the international sites).

Finally, our new advanced search is in the last stages of testing and should launch early in the new year. The new search is much more powerful and extendable so we know you'll like it.

Watch for more enhancements in 2010.

Traffic and Usage

Traffic and international reach have rapidly expanded as covered above, so again your contributions are being accessed by more people in more countries and on more devices than ever before. In November IMDb was listed as the 8th most influential site on the web by "://urlfan" as reported at:

https://bit.ly/8xGaQe (via Read Write Web)

IMDb even featured as a plot point in the 2009 Harrison Ford movie, Crossing Over, relevant quote at:

https://www.imdb.com/title/tt0924129/quotes

IMDb STARmeter and MOVIEmeter provide tracking data for entertainment professionals worldwide. You can read more about the top 25 STARmeter results for 2009 at:

https://www.imdb.com/features/rto/2010/starmeter

(and other awards at https://www.imdb.com/features/rto/2010/)

Also your user ratings are influential in helping people find the best movies/shows around, now with over 150 million votes. The top movies of the decade are listed at:

https://www.imdb.com/chart/2000s

It's been an amazing year (and decade). We celebrated IMDb's 19th birthday in October as described at:

https://www.imdb.com/help/show_leaf?history

and plans are underway for our 20th in October 2010. We still remain committed to providing the best entertainment service in the world. Again we would like to encourage everyone to get involved in building a bigger and better IMDb. We thank you for playing your role in filling the gaps because every type of data and every title is important in some way.

As we arrive at the end of the decade it's interesting to look back at these annual messages which are now archived on the site at:

https://www.imdb.com/czone/top_msg

For example, daily traffic in 2009 now exceeds monthly traffic as reported in the 1999 message and we added nearly as many new titles in 2009 than there were total titles on IMDb in 1999. Also great to see so many people appear in the top contributor lists year after year -- special thanks to the regulars there.

We'll be sharing this message widely so if you have contributed any data in 2009 and are not in the top 200 list below, we hope you'll still appreciate that this message of thanks applies equally to you as well.

Thanks and Feedback

In recognition of your contributions we'd like to offer everyone in the top 200 free access to IMDb pro for all of 2010. We'll send a separate message with details and a special access code within the next few days.

We would like to share this note on the IMDb message boards and other places on the site. I will post it on 1st January so please let me know quickly if you have any issues with your real name/IMDb user name being displayed or if you'd prefer your name hidden but are okay with your IMDb user name being displayed. We've made a note from previous years of a few people's preferences here and have applied them below already. When Jon Reeves returns for the New Year the list will also be added to the Contributor Zone at:

https://www.imdb.com/czone/

Thanks again for all your support during the year. As always, ideas and constructive feedback are welcome -- please join us in the Contributors Help message board:

https://www.imdb.com/board/bd0000042/threads/

or contact us via the feedback form:

https://www.imdb.com/helpdesk/contact_form

A special note of thanks to those of you who do visit Contributors Help and assist in either shaping IMDb policy, reporting bugs in a constructive fashion or help new contributors solve submission problems.

Thanks again for your support in 2009 -- best wishes from IMDb for 2010!

Col Needham,
IMDb founder and CEO
on behalf of the whole IMDb Team

Introduction and Thanks

Welcome to the 14th edition of our end-of-year message to IMDb's top contributors.

This message is being sent to the 200 most prolific contributors to IMDb for 2008. It will also be available on the "Contributors Help" message board on the site in order that the wider community can appreciate your efforts and share in this note of thanks from the staff.

As usual we would first like to extend a massive "thank you" on behalf of the IMDb staff and users for all your contributions in 2008. We have a couple of changes to the message this year:

1. This letter has been co-written with Rachel MacTaggart who manages the team responsible for processing data contributions.
2. We have once again extended the top contributors list, this time to the top 200, reflecting submission growth rates.

It's been another great year as the numbers below reveal and we continue to work hard to improve the submission process and to get your updates online as quickly as possible.

Whether this is the first or fourteenth time you have featured on this list, thanks again for helping to maintain IMDb's position as the biggest movie, TV and celebrity database in the world.

The Numbers

The table at the end of this message shows the number of approved, non-duplicate data items (including deletions / corrections) which you have submitted to the database since the start of the year and your position within the top 200. Again we are using the new counting method announced last year so direct comparisons with the 2007 totals are now possible, but not with earlier years.

There are now more than 1.3 million titles in IMDb with over 177K added in 2008 alone. Names are just short of 3 million, growing by over 300K in 2008, so over 10% of all names and titles were added in the last 12 months. Total credits (filmography and company) now exceed 25.9 million with record annual growth of over 5.2 million credits (approx 20% of all live credits were added in 2008). Character pages more than doubled to over 122K in 2008.

A total of 247,641 different people submitted information in 2008 making a grand total unique contributor count for the past 14 years where we have detailed comparable records of over one million contributors. Thanks.

Progress and Plans

... From a contribu

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