The Programmatic Publisher

The automation of buying media has created significant challenges and opportunities in the publishing landscape.

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  The Programmatic Publisher

  Apple’s Safari ad tech blocklist sends publishers back to IAB Tech Lab’s Trusted Server

  October 8, 2026
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  The Programmatic Publisher

  Publishers’ scorecard on Google’s ad tech remedies: they’re progress, but far from a clean win

  September 23, 2026
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  Sponsored

  Why publishers must act now to protect content from AI scrapers
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  The Programmatic Publisher

  Publisher ad supply fell by up to 40% in Q2 as AI search choked the open web

  July 15, 2026
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  The Programmatic Publisher

  OpenX hunts new CEO after parting ways with Matt Sattel as chief executive

  June 30, 2026
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  The Programmatic Publisher

  Amazon expands media footprint with iHeart sales deal and new TV outcome tool 

  June 26, 2026
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  The Programmatic Publisher

  Mail Metro Media shifts ad strategy toward PMPs and fewer ads as it unifies stack

  May 13, 2026
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  The Programmatic Marketer

  The case for and against agentic media buying

  May 11, 2026
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  Business of TV

  Pinterest debuts audience extension offering on CTV

  April 27, 2026
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  Business of TV

  Meta eyes CTV expansion to fuel its next wave of ad growth

  April 27, 2026
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  Member Exclusive

  Ad Tech Briefing: Disney and Mediaocean sound the death knell for the I/O

  April 7, 2026
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  The Programmatic Publisher

  CNN builds in-house agent infrastructure as it prepares for AI-driven media trading

  April 6, 2026
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  The Programmatic Publisher

  Publishers see double-digit growth from The Trade Desk’s OpenPath, but volatility remains

  April 1, 2026