UNLEASH THE POWER OF INTENT.

Leverage our 1P mindset signals to fuel on-and off-property advertising. D/Cipher intelligence is powered by verified behavior captured multiple times per minute, from almost 70% of U.S. adults who read and engage with our trusted, premium content.

Activated on-property or across 900+ vetted premium domains, D/Cipher uses advanced data science to select precise ad-targeting destinations across more than 75 million topical URLs.

NO MODELED GUESSWORK REQUIRED.

With more than 11 billion reader signals and observed consumption patterns to learn from, D/Cipher knows where specific mindsets congregate online.

WATCH FOR PERFORMANCE.

Utilize the power of D/Cipher 1P mindset targeting to connect high intent consumers to individual households. Then advertise within the programs they’re actively watching. Robust reporting and attribution make CTV a true performance solution.